Income Report Amazon KDP | 20 Coloring Books = How Much Money?

Self Publishing Empire
17 Jul 202318:30

TLDRThe video script details a creator's experience with selling coloring books on Amazon KDP, offering a transparent breakdown of sales, earnings, and ad spend. Over seven months, 20 books generated £1384 in revenue, with the top seller being 'Dinosaurs in Space.' However, after ad costs and expenses, the net profit was £491. The creator shares insights on keyword ranking, seasonal sales boosts, and the importance of niche research and continuous improvement. The data suggests that to achieve a monthly profit of £1000, one would need to create and sell around 200 books, considering a 40% tax bracket.

Takeaways

  • 📈 The creator has been making coloring books for Amazon KDP for almost a year and shares a transparent overview of their performance and earnings.
  • 🚀 The first 20 books were created using AI, with quality improving significantly over time, especially in the last six months.
  • 🌟 The best-selling book was 'Dinosaurs in Space,' which sold 223 copies and demonstrated the importance of ranking well for specific keywords.
  • 📊 The sales data showed a Christmas boom in December followed by a drop-off, but steady growth and improvement in rankings over time.
  • 📈 A total of 534 sales were made over seven months across 20 books, generating £1,384 in revenue before taxes and ad spend.
  • 💰 After accounting for ad spend and AI creation costs, the net profit was £491.29, with taxes further reducing this to £294.77.
  • 🔄 The creator spent £723 on ads across different marketplaces, which played a crucial role in boosting sales and visibility.
  • 📚 The creator's experience suggests that creating 200 books might be needed to achieve a £1,000 monthly profit, considering the 40% tax bracket.
  • 🎯 The importance of timing and niche research was highlighted, with strategic releases around holiday seasons and keyword optimization being key factors for success.
  • 🚫 Not all books were successful, with some earning very little or nothing at all, emphasizing the unpredictable nature of book sales on Amazon KDP.
  • 📝 The creator plans to continue creating more books, learning from their experiences, and improving their Amazon ads strategy to increase earnings over time.

Q & A

  • How much profit was made from selling the first 20 coloring books on Amazon KDP over seven months?

    -The total profit made from selling the first 20 coloring books on Amazon KDP over seven months was 661 pounds and 29 pence, after accounting for ad spend but before tax and other expenses.

  • What was the single best-selling coloring book among the 20 created?

    -The single best-selling coloring book was 'Dinosaurs in Space,' which sold 223 copies over the past seven months.

  • How much did the creator spend on ads for the coloring books across different marketplaces?

    -The creator spent approximately 723 pounds on ads for the coloring books across the UK, US, Australia, and Canada marketplaces.

  • What was the monthly cost of using AI to create the coloring pages?

    -The monthly cost of using AI to create the coloring pages, specifically Mid-Journey, was approximately 30 pounds.

  • What was the total income made after deducting all expenses and taxes from the profit?

    -After deducting all expenses and taxes, the total income made was 294 pounds and 77 pence over the seven months.

  • How much does the creator estimate they need to make per coloring book to achieve a take-home of 15 pounds after taxes?

    -The creator estimates that they need to make about 24 pounds and 56 pence per coloring book to achieve a take-home of 14 pounds and 63 pence after taxes.

  • How many coloring books would need to be created to make a thousand pounds profit, based on the creator's experience?

    -Based on the creator's experience, approximately 200 coloring books would need to be created to make a thousand pounds profit.

  • What was the strategy behind releasing the 'Dinosaurs in Space' coloring book?

    -The strategy behind releasing the 'Dinosaurs in Space' coloring book was to release it just before Christmas to capitalize on the active audience looking for coloring books and to rank well for specific keywords.

  • What is the creator's long-term goal with the coloring books on Amazon KDP?

    -The creator's long-term goal is to grow their following, create more volume of books, improve at niche research and Amazon ads, and ultimately make more money over time as the books continue to earn a small amount of money.

  • What was the role of social media in the sales of the wrestling coloring book?

    -The wrestling coloring book got a few sales organically through Reddit and Facebook, in addition to sales generated by ads.

  • How did the creator's experience with the first 20 coloring books influence their plans for future books?

    -The creator's experience with the first 20 coloring books has provided them with insights into ad effectiveness, keyword ranking, and the importance of timing. They plan to apply these learnings to create better products and improve their Amazon ads for their next set of books.

Outlines

00:00

🎨 The Journey of Creating Coloring Books on Amazon KDP

The speaker shares their experience of creating coloring books for Amazon KDP over the past year. They discuss the performance of the first 20 books they produced, including the amount earned from each and the advertising expenses involved. The speaker emphasizes the importance of ranking well on keywords and the impact of seasonal sales, particularly during December. They also mention the use of AI in improving the quality of coloring books and the potential for long-term earnings from these books.

05:02

📈 Sales and Earnings Analysis of 20 Coloring Books

This paragraph delves into the sales and earnings analysis of the 20 coloring books created. The speaker provides specific numbers of copies sold and the revenue generated from each book. They highlight the disparity in sales among different books, with some performing significantly better than others. The speaker also discusses the role of advertising in boosting sales and the challenges faced in ranking for certain keywords. The paragraph concludes with the total earnings before and after accounting for ad spend and other expenses.

10:03

💰 Breakdown of Expenses and Profitability

The speaker provides a detailed breakdown of the expenses incurred in creating the coloring books, including costs for AI-generated content and advertising across different countries. They calculate the total ad spend and combine it with the previously discussed earnings to determine the net profit. The speaker also considers the ongoing expenses such as AI subscription costs and the potential tax liabilities based on the UK tax system. They conclude by sharing their total take-home profit after all expenses and taxes.

15:04

🚀 Scaling Up and Future Goals for Coloring Book Business

In the final paragraph, the speaker reflects on the lessons learned from their initial experience and outlines their future goals for scaling up their coloring book business on Amazon KDP. They discuss the need to create a larger volume of books and improve on their niche research and advertising strategies to increase earnings. The speaker also highlights the importance of long-term revenue generation from the books and expresses optimism about achieving a sustainable income stream through continuous improvement and growth in their publishing efforts.

Mindmap

Keywords

💡Amazon KDP

Amazon KDP, or Kindle Direct Publishing, is a platform that allows authors and publishers to independently publish their books directly to Amazon. In the video, the creator discusses their experience using Amazon KDP to publish coloring books, highlighting the sales performance and revenue generated from these publications.

💡Coloring Books

Coloring books are publications that contain blank spaces or lines for individuals to fill in with colors. In the context of the video, the creator focuses on producing and selling coloring books on Amazon KDP, discussing the niche research, sales, and revenue associated with these products.

💡AI

AI, or Artificial Intelligence, refers to the development of computer systems that can perform tasks typically requiring human intelligence, such as visual perception, speech recognition, and decision-making. In the video, the creator uses AI to enhance the quality of their coloring books, specifically mentioning the use of 'mid-journey AI' to create coloring pages.

💡Niche Research

Niche research is the process of studying a specific market segment or audience group to understand their needs, preferences, and behaviors. In the video, the creator emphasizes the importance of niche research in identifying keywords and trends that can help their coloring books rank better and generate sales.

💡Sales Performance

Sales performance refers to the measurement of how well a product or service sells over a certain period. In the context of the video, the creator analyzes the sales performance of their coloring books on Amazon KDP, discussing the number of units sold and the revenue generated.

💡Revenue

Revenue is the income that a business receives from its operations, such as from the sale of goods or services. In the video, the creator discusses the revenue generated from their coloring book sales on Amazon KDP, taking into account both the income and expenses associated with the books.

💡Advertising

Advertising refers to the act of promoting products or services through various forms of media. In the video, the creator discusses their spending on advertising, or 'ad spend,' to boost the visibility and sales of their coloring books on Amazon KDP.

💡Organic Sales

Organic sales are transactions that occur naturally without the use of paid advertising or promotion. In the video, the creator highlights the importance of achieving organic sales through effective keyword ranking and niche research, which can lead to long-term revenue generation.

💡Profit

Profit is the amount of money left over after all the costs and expenses associated with a business activity have been deducted from the revenue. In the video, the creator calculates their profit from the coloring book sales, taking into account both the revenue and the expenses such as ad spend and AI creation costs.

💡Tax

Tax refers to the compulsory financial charge imposed by a government on individuals or other entities to fund public expenditures. In the video, the creator discusses the impact of taxes on their profit, mentioning the need to pay a percentage of their earnings as tax according to the UK tax system.

💡Long-term Earnings

Long-term earnings refer to the sustained income generated from an investment or business activity over an extended period. In the video, the creator expresses their hope that the coloring books will continue to generate sales and income over time, beyond the initial release period.

Highlights

The creator has been making coloring books for Amazon KDP for almost a year.

The first 20 books created and their performance will be analyzed transparently.

The use of AI in creating coloring books has drastically improved their quality over the last six months.

The best-performing book is 'Dinosaurs in Space', which has been the number one seller every month for the past seven months.

The importance of ranking for keywords and organic sales for long-term profit was emphasized.

The total revenue from the 20 books over seven months is £1,384.29, not including taxes and ad spend.

The creator spent £723 on ads to help rank the coloring books for keywords.

The net profit after ad spend and the cost of using AI for creating pages is £491.29.

The creator had to pay £196.52 in taxes, resulting in a final profit of £294.77 after all expenses.

The creator made an average of £24.56 per book before tax.

To make £1,000 per month, approximately 194 coloring books would need to be created and sold, considering the 40% tax bracket.

The creator's strategy includes releasing books a month or two in advance of expected sales peaks, such as Christmas.

The creator plans to improve by better niche research and Amazon ad optimization.

The long-term goal is to create more books and increase volume to boost income and improve profitability.

The creator acknowledges that success on Amazon KDP requires continuous learning and adaptation.

This analysis provides a realistic view of publishing on Amazon KDP, especially for newcomers.

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