Starting A Streetwear Brand From Scratch: Full Design Process
TLDRThis video provides a comprehensive guide on starting a streetwear apparel brand using Kittle, a design tool that simplifies the process. The host demonstrates how to create a brand logo by selecting and customizing pre-made templates or starting from scratch with a unique design. The tutorial covers choosing the right fonts and elements to achieve a Y2K or minimalist streetwear style. It also shows how to design t-shirts with various illustrations and texts, and how to adjust and mock-up the designs on different clothing items like hoodies and beanies. The video encourages viewers to subscribe for more tutorials and share their brand names in the comments.
Takeaways
- 🎨 **Use Kettle for Design**: Start your streetwear brand with Kettle, a user-friendly design tool recommended for creating streetwear designs.
- 🚀 **Easy Template Editing**: Kettle allows for simple editing of templates, making it easy to customize designs to fit your brand's aesthetic.
- 🔍 **Find Your Style**: Explore various categories like 'flash sheet', 'minimal', and 'Y2K' to find the perfect style for your streetwear brand.
- 📂 **Delete Unnecessary Elements**: Customize your design by removing unwanted elements and focusing on the key components that represent your brand.
- ✍️ **Create a Memorable Logo**: Your streetwear brand's logo is crucial; use Kettle to design a logo that's both unique and reflective of your brand's identity.
- 🌈 **Choose Your Colors Wisely**: Opt for a color scheme that resonates with your brand's theme, such as black, white, or gray for a classic streetwear look.
- 💫 **Incorporate Trendy Elements**: Integrate popular design elements like shooting stars or grungy textures to appeal to the streetwear audience.
- 👕 **T-Shirt Design Made Simple**: With numerous templates available, designing a streetwear t-shirt is accessible, and you can easily modify them to your liking.
- 👍 **Community Engagement**: Engage with the community by asking for feedback and interacting with potential customers through comments and subscriptions.
- 📝 **Mock-up Your Designs**: Use Kettle's mock-up features to visualize how your designs will look on different apparel, aiding in the decision-making process.
- 🔧 **Finalize with Provider Input**: Before finalizing, consult with your print provider to ensure your designs meet their specifications and are ready for production.
Q & A
What is the first step in starting a streetwear brand using Kittle?
-The first step is to create a logo. You can either use a pre-made template or start from scratch with the regular text headline.
How can you customize a pre-made template in Kittle to fit your streetwear brand?
-You can customize a pre-made template by clicking on 'use this design', then modifying the text, colors, and elements to match your brand's identity.
What is the significance of choosing the right font for a streetwear brand?
-Choosing the right font is crucial as it contributes to the overall aesthetic of the brand and can help convey the desired style, such as grungy or minimalist.
How can you find a Y2K style element in Kittle for your streetwear design?
-You can find a Y2K style element by navigating to the 'Y2K' category within the design elements section and selecting from the available options.
What is the purpose of creating mock-ups for your streetwear designs?
-Creating mock-ups allows you to visualize how the designs will look on actual apparel, which can be helpful for making adjustments and for presenting your designs to potential customers or manufacturers.
How can you ensure that your design sizes are appropriate for printing on apparel?
-You should consult with your print provider or test on blank garments to determine the correct sizing for your designs to ensure they look good when printed.
What is the recommended way to remove the background of a design in Kittle?
-For Pro and Expert accounts, you can remove the background directly within Kittle. For other users, you may need to download the design and use additional software to remove the background.
How can you copy and paste elements between different windows in Kittle?
-You can copy an element by pressing Command C (or Control C) and paste it into another window by pressing Command V (or Control V).
What is the benefit of using Kittle's text effects and texture effects in your streetwear designs?
-Text and texture effects can add depth and visual interest to your designs, making them stand out and aligning with the streetwear aesthetic.
How can you find streetwear-specific templates in Kittle?
-You can find streetwear-specific templates by clicking on the 'streetwear' filter or by browsing through categories that feature illustrations, texts, and quotes that match the streetwear style.
What is the importance of considering the print provider's requirements when finalizing a design?
-Considering the print provider's requirements is essential to ensure that the design will be suitable for the printing process, and that the final product meets your expectations in terms of quality and appearance.
How can you sign up for Kittle to start designing your streetwear brand?
-You can sign up for Kittle for free using the link provided in the video description and start exploring the platform to create your designs.
Outlines
🎨 Starting a Streetwear Brand with Kittle
The video script begins by encouraging viewers interested in starting a streetwear apparel brand to use Kettle for designing. It mentions that Kettle is user-friendly and references 'hustle ninjas,' a collaborator who has created videos on using Kettle for streetwear designs. The speaker offers to demonstrate how to edit templates and find Y2K style elements and fonts to make the brand stand out. They guide viewers to sign up for Kettle and follow along with the designs shown in the video. The process of creating a logo for the brand is discussed, including selecting pre-made templates, customizing them, and using different categories like minimal or Y2K for inspiration. The importance of choosing the right text and style for the brand's name is emphasized, and the video shows how to manipulate text blocks and shadows within the Kettle editor.
👕 Customizing Streetwear T-shirt Designs in Kittle
The second paragraph focuses on customizing streetwear t-shirt designs using Kittle. It guides viewers on how to filter through various styles to find the perfect design for their brand. The video encourages audience interaction by asking for likes, subscriptions, and comments about their streetwear brand names. The tutorial continues with editing an example t-shirt design, including changing textures, using Alpha masking, and experimenting with text effects and Y2K elements. The process of personalizing the design with phrases like 'unfinished business' and incorporating the brand's logo into the design is shown. Additionally, the video covers how to create mock-ups for different clothing items, such as hoodies and beanies, and adjust the design's size and position to fit various apparel shapes. It concludes with downloading the design in the required size for printing and a reminder to check with print providers for specifications.
📺 Wrapping Up the Kittle Streetwear Design Tutorial
The final paragraph serves as a conclusion to the video, thanking viewers for watching and encouraging them not to miss future content by subscribing to the channel. It also prompts viewers to watch other tutorials that utilize Kittle, suggesting that they will find them enjoyable and useful. The speaker expresses gratitude once more before signing off, indicating that they will see the audience in the next video.
Mindmap
Keywords
💡Streetwear Brand
💡Kittle
💡Y2K Style
💡Logo
💡Templates
💡Design Elements
💡T-shirt Design
💡Mock-ups
💡Print Provider
💡Design Tool Features
💡Streetwear Style
Highlights
Starting a streetwear brand can be achieved using Kettle for design simplicity.
Kettle offers a variety of templates for creating streetwear brand designs.
Editing templates and finding Y2K style elements is straightforward in Kettle.
The importance of a unique logo for a streetwear brand is emphasized.
Kettle allows users to customize and edit pre-made templates to suit their brand.
The use of black, white, and gray for logos is suggested for a minimalist streetwear aesthetic.
The option to create a new project from scratch in Kettle is available for those who prefer not to use templates.
Streetwear style can be achieved by using specific fonts and glyphs in Kettle.
Incorporating Y2K elements like shooting stars into streetwear designs is a popular trend.
Creating a modern blocky style logo for streetwear brands is demonstrated.
Script style and marker font options are available for a personalized streetwear brand logo.
T-shirt design templates are abundant in Kettle, catering to various streetwear styles.
Customizing t-shirt designs with unique text and illustrations can be done using Kettle's tools.
The ability to copy and paste elements between different design windows in Kettle is highlighted.
Mock-up illustrations in Kettle can be used to visualize streetwear designs on apparel.
Changing colors and sizing elements in mock-ups is crucial for realistic presentation.
Kettle's design process is shown to be efficient and time-saving for creating streetwear brand designs.
The tutorial encourages viewers to subscribe for more Kettle design tutorials and future content.
