Using Midjourney AI to create a Product Photo for my Client!

Amanda Campeanu
4 May 202309:09

TLDRThe video script discusses the integration of AI in product photography, highlighting its potential as a tool for innovation rather than a job replacement. The speaker shares their experience using AI to create a unique lavender Dreamscape for a client, incorporating prompts and JPEG images to generate a photo that couldn't be achieved in real life. They emphasize the need for human creativity, photography skills, and Photoshop expertise to produce a seamless final product, encouraging others to embrace and learn to use AI as a creative tool in their work.

Takeaways

  • 🤖 AI is seen as a tool for innovation in product photography, not a job replacement.
  • 🎨 The incorporation of AI can help photographers create unique and original work, standing out in a saturated market.
  • 🛠️ The user shares their experience of using AI for the first time in a professional setting, following a tutorial by Martin Butvidson.
  • 🏭 The AI tool used, Midjourney, is operated via Discord and can take URL links to JPEG photos for inspiration.
  • 📸 The process involves generating a background with AI and then shooting the actual product to composite onto the AI image.
  • 🌟 The importance of understanding lighting and having strong Photoshop skills is emphasized for a seamless composite.
  • 🚀 AI in photography is moving quickly, and those who learn to use it creatively will become more valuable.
  • 💡 The user encourages others to embrace AI, learn how to use it, and have fun with the technology.
  • 🎓 The video serves as inspiration for others to start experimenting with AI in their product photography work.
  • 📷 The final AI-assisted photo took hours to produce, showing that it still requires significant effort and skill from the photographer.

Q & A

  • What is the main concern about AI in the product photography space?

    -The main concern is whether AI will take over jobs in product photography, as it is seen as a potential threat to traditional methods and roles within the industry.

  • How does the speaker view the incorporation of AI into product photography?

    -The speaker views AI as an incredible tool that can be used to create unique and original work, helping photographers innovate and stand out in a market where many works look similar.

  • What was the theme the client wanted for the product photo mentioned in the script?

    -The client wanted a lavender Dreamscape theme for the product photo.

  • What was the challenge faced by the photographer in creating the desired theme?

    -The challenge was that creating such a thematic scene in real life would be difficult and time-consuming, especially considering the specific elements like the lavender Dreamscape and the water and pepper clouds.

  • How did the photographer use AI to overcome the challenge?

    -The photographer used a tool called Mid Journey, which allowed them to input prompts and generate AI-based images that matched the desired theme, thus overcoming the challenge of creating the scene in real life.

  • What was the process of creating the final AI-generated photo?

    -The process involved generating the background using Mid Journey, shooting the actual product, and then compositing the real product onto the AI-generated background using Photoshop skills to ensure a natural and seamless blend.

  • What skills are still required for product photographers even when using AI?

    -Even when using AI, photographers need to have creative concepts, understand lighting to match the product with the AI photo, and possess advanced Photoshop skills for compositing and editing.

  • What is the photographer's stance on AI replacing product photographers?

    -The photographer believes that AI will not replace product photographers, as the creative process, understanding of lighting, and photo editing skills are still essential and require human input.

  • How long did it take the photographer to produce the final AI-assisted photo?

    -It took the photographer hours to produce the final photo, and they worked on it over the span of a week, taking breaks to review it with fresh eyes.

  • What advice does the photographer give to others regarding AI in product photography?

    -The photographer advises others to embrace AI, learn how to use it as a creative tool, and not be afraid of incorporating it into their work to create unique and standout pieces.

  • What was the photographer's experience with the first AI-generated photo they produced?

    -The photographer was happy with their first AI-generated photo, as it met their expectations and the client's requirements, and they were willing to share it publicly and continue exploring AI in their work.

Outlines

00:00

🤖 The Role of AI in Product Photography

The speaker discusses the impact of AI in the field of product photography, expressing optimism that AI will serve as a tool for innovation rather than a job replacement. They share their experience using AI for the first time to create a unique lavender Dreamscape for a client, emphasizing the importance of human creativity and technical skills in combining AI-generated backgrounds with real product photography. The speaker also talks about their process using Mid Journey and the challenges they faced in blending AI with traditional photography techniques.

05:00

🎨 AI-Generated Imagery and the Creative Process

The speaker dives deeper into their creative process using AI, specifically the Mid Journey platform, to generate a product photography backdrop. They explain how they utilized prompts and JPEG images for inspiration, iterating through various AI-generated options to achieve the desired result. The speaker then describes the process of photographing the actual product, using caption one and overlay features to match the product with the AI-generated background. They discuss the importance of understanding lighting and Photoshop skills to seamlessly integrate the product into the AI landscape, ultimately creating a final image that met the client's expectations.

Mindmap

Keywords

💡AI

Artificial Intelligence (AI) refers to the simulation of human intelligence in machines that are programmed to think and learn like humans. In the context of the video, AI is being discussed as a tool for innovation in product photography, with the potential to create unique and original work. The speaker shares their experience using AI to generate a themed Dreamscape for a client's product photo, demonstrating how AI can be leveraged to achieve effects that may be difficult to replicate in real life.

💡Product Photography

Product photography is a type of photography that captures images of products for various purposes such as advertising, sales, and marketing. In the video, the speaker discusses the impact of AI on this field, expressing concern about the homogeneity in product photos and seeing AI as a means to innovate and stand out in the industry.

💡Innovation

Innovation refers to the process of introducing new ideas, methods, or products to improve or create something fresh and different. In the video, the speaker sees AI as an opportunity for product photographers to innovate their work by incorporating AI-generated elements into their photos, which can help them produce more creative and distinctive results.

💡Mid Journey

Mid Journey is a term used in the video to refer to a specific AI tool that the speaker used to generate the background of the product photo. It is an AI platform that operates via Discord and allows users to input prompts to create images. The speaker used it to generate a lavender Dreamscape with specific elements like a skincare product tub and clouds.

💡Discord

Discord is a communication platform originally designed for gamers but has since expanded to various communities. In the video, the speaker mentions using Discord to operate Mid Journey, indicating that it is used as a platform for interacting with the AI tool and receiving the generated images.

💡Photorealism

Photorealism is an art movement characterized by the creation of paintings or other artworks that are so detailed and realistic that they resemble photographs. In the context of the video, photorealism is used to describe the desired quality of the AI-generated images, aiming for a high level of realism that closely mimics the appearance of a real photograph.

💡Composite

Composite in photography refers to the process of combining multiple images or elements into a single image. In the video, the speaker discusses the process of compositing the real product onto the AI-generated background to create the final product photo. This involves aligning the product with the AI image and ensuring that it blends seamlessly with the generated environment.

💡Photoshop

Photoshop is a popular image editing software developed by Adobe. It is widely used for editing and manipulating photographs. In the video, the speaker mentions using Photoshop skills to composite the AI-generated background with the real product photo, indicating the importance of post-processing software in achieving a polished and realistic final image.

💡Creative Tool

A creative tool refers to any instrument, software, or technique used to produce or enhance creative work. In the video, AI is positioned as a creative tool that can aid photographers in their work, rather than replacing them. The speaker encourages embracing AI as a creative tool that can help photographers produce unique and valuable content.

💡Embrace AI

Embrace AI means to accept and utilize AI technology in one's work or life. In the video, the speaker encourages embracing AI as a means to innovate and enhance the product photography field. Instead of fearing AI and its potential impact on jobs, the speaker suggests that photographers should learn to use AI as a creative asset.

Highlights

AI is becoming an incredible tool in the product photography space, allowing for unique and original work creation.

There is a concern that AI might take over jobs in product photography, but the speaker believes AI will enhance rather than replace human creativity.

The speaker has successfully used AI for the first time to deliver a product photo to a client, with the majority of the photo AI-generated.

A tutorial by Martin but vidson on YouTube was followed to incorporate AI into product photography.

The client requested a lavender Dreamscape theme, which was challenging to create in real life, prompting the use of AI.

Mid Journey, operated via Discord, was used to generate the AI photo, allowing the input of URL links to JPEG photos for inspiration.

The speaker used specific prompts in Mid Journey, such as 'skincare product tub on top of a silky purple pillow', to generate the desired photo.

The AI-generated photo was refined through multiple iterations, with different prompts and variations explored.

An image from Pinterest was used as a reference to help communicate the desired outcome to the AI.

The final photo was a composite of the AI-generated background and the actual product shot in real life.

The process required a good understanding of lighting to match the product with the AI photo and Photoshop skills to blend them seamlessly.

The speaker encourages embracing AI and learning how to use it as a creative tool, rather than fearing it.

AI is moving fast, and photographers who can adapt and use it creatively will stand out and become more valuable.

The speaker plans to continue experimenting with AI-generated photos for clients and staying at the forefront of learning.

The video serves as inspiration for others to start playing with AI and thinking about its incorporation into their work.

The speaker's first AI attempt resulted in a photo they were happy to share publicly and deliver to their client.