iOS 18 - Apple’s AI is NOT What You Think!

ZONEofTECH
27 Mar 202409:17

TLDRThe latest leaks suggest that iOS 18 will introduce significant AI features, potentially integrating Google's Gemini. Apple's own AI efforts seem to lag behind competitors, leading to discussions with Google for a long-term partnership. Despite this, Apple's on-device AI features, including Siri, will continue to be developed in-house, respecting user privacy. Additional iOS 18 updates include enhancements to the free form app, AirPods Pro hearing support, and accessibility improvements. The update will support the same range of devices as iOS 17.

Takeaways

  • 📱 iOS 18 is expected to introduce significant AI features to compete with other tech giants like Open AI and Google.
  • 🚀 Apple has been developing its own large language model (LLM) named Apple GPT and other AI capabilities, including image editing through descriptions.
  • 💰 Apple has been investing billions of dollars annually in AI and plans to build numerous AI servers, reflecting their commitment to the technology.
  • 🤖 Reports suggest that Apple's AI efforts were lagging behind competitors, with the late 2024 timeline for their AI features still unclear.
  • 🤝 Apple is reportedly in discussions with Google to integrate Google's AI, Gemini, into iOS 18, indicating a potential shift from their initial strategy of using only their own AI.
  • 📈 Apple's partnership with Google could be long-term, similar to their existing deal for Google search, which began with the original iPhone launch in 2007.
  • 🔄 The potential partnership between Apple and Google could make Google a dominant player in both Android and iOS spaces, posing a threat to Open AI and Microsoft.
  • 💬 Apple's on-device AI features in iOS 18 will still be developed internally, focusing on respecting user privacy, while cloud-based AI features may utilize Google's technology.
  • 🎨 The iOS 18 update may include new features for Apple's free-form app, such as the ability to save and share specific board areas called 'scenes'.
  • 🎧 AirPods Pro may finally receive hearing support in iOS 18, along with other accessibility updates like adaptive voice shortcuts and custom text sizes for individual apps.

Q & A

  • What significant AI features are expected to be introduced in iOS 18?

    -iOS 18 is anticipated to introduce major AI features to compete with companies like Open AI and Google. Apple has been developing its own large language model (LLM) named Apple GPT and AI features that allow image editing through verbal descriptions. However, recent reports suggest that Apple is considering integrating Google's Gemini into iOS 18 due to its own AI efforts lagging behind competitors.

  • How is Apple's investment in AI research reflected in its financial spending?

    -Apple has been investing heavily in AI research, with an annual expenditure of billions of dollars. This includes plans to build hundreds of AI servers and a significant amount of time and effort dedicated to AI development, as stated by Tim Cook.

  • What is the significance of the M3 MacBook Air in relation to AI?

    -The new M3 MacBook Air has been marketed by Apple as the world's best consumer laptop for AI. This highlights Apple's commitment to AI and its intention to integrate AI capabilities into its consumer products.

  • Why is Apple considering partnering with Google for AI in iOS 18?

    -Apple is reportedly considering this partnership because its own AI efforts are significantly behind those of its competitors. The company initially aimed to introduce its own AI features in 2024 but has struggled to match the capabilities of Open AI or Google's AI offerings.

  • What are the implications of Apple's potential partnership with Google for the tech industry?

    -If Apple partners with Google, it could lead to a significant shift in the tech industry. This collaboration could result in Google's Gemini being implemented across both Android and iOS devices, making Google a serious threat to Open AI and Microsoft, who are also partners in the AI space.

  • How will Apple maintain its commitment to user privacy with the integration of Google's AI?

    -While Apple's cloud-based AI features may be outsourced to Google, it is expected that all on-device AI features will continue to be developed by Apple. This approach will allow Apple to uphold its values of respecting user privacy, with Siri potentially being fully powered by Gemini and other features like Apple Music and Photos powered by Apple's own AI.

  • What new features can users expect from the updated Free Form app in iOS 18?

    -The updated Free Form app in iOS 18 will introduce new features and enhancements, including 'Free Form Scenes' which will allow users to save specific areas of their board as scenes and share them via iCloud. Additionally, new controls and keyboard shortcuts for navigating between scenes will be added.

  • What improvements are expected for accessibility features in iOS 18?

    -iOS 18 is set to introduce several accessibility updates, including hearing support for AirPods Pro, adaptive voice shortcuts that map spoken phrases to accessibility settings, a new category section for speech with custom icons, and the ability to set custom text sizes for individual apps.

  • What is the expected device compatibility for iOS 18?

    -iOS 18 is expected to support the same range of devices as iOS 17, which includes every iPhone model since the iPhone SE (2nd generation) and every iPad model since the iPad (8th generation).

  • How does the presenter feel about the potential AI features in Samsung's S24 line compared to Apple's iOS 18?

    -The presenter initially found the AI features in Samsung's S24 line interesting but ultimately felt they were underwhelming and didn't find much use for them. The presenter expresses curiosity about whether iOS 18 will bring about significant changes or if it will be more similar to the S24's AI features.

Outlines

00:00

📱 Apple's AI Strategy Shift in iOS 18

This paragraph discusses the latest developments in Apple's approach to AI with the upcoming iOS 18. It highlights the company's initial plans to integrate groundbreaking AI features, including their own language model, Apple GPT, and an image editing feature powered by descriptive words. However, recent reports suggest that Apple is in talks with Google to incorporate Google's Gemini AI into iOS 18. This potential partnership reflects Apple's acknowledgment of its AI efforts lagging behind competitors like OpenAI and Google. The discussion also touches on Apple's significant annual investment in AI and the anticipation surrounding the M3 MacBook Air as a leading consumer laptop for AI. Despite the shift towards collaboration, Apple is expected to maintain on-device AI features to uphold its privacy values.

05:01

🌸 Spring Season Celebrations and iOS 18 Updates

This paragraph shifts focus from Apple's AI strategy to celebrating the spring season with the launch of a spring season pack for app wallpapers. The pack, designed by Hannah, features 10 high-resolution artworks depicting various spring scenes, compatible with multiple devices. It also provides an update on Apple's iOS 18, mentioning that Apple's cloud-based AI features will be outsourced to Google's Gemini, while on-device features will continue to be developed by Apple, ensuring user privacy. The paragraph further discusses new features for Apple's free form app, including the introduction of 'scenes' for better organization and sharing, as well as accessibility improvements in iOS 18, such as hearing support for AirPods Pro and adaptive voice shortcuts. The summary concludes with speculation on iOS 18's potential impact and compatibility, noting that it will support the same range of devices as iOS 17.

Mindmap

Keywords

💡iOS 18

iOS 18 is the upcoming version of Apple's operating system for iPhones and iPod Touch devices. It is expected to introduce significant AI features to compete with other tech giants like Google and Microsoft. In the context of the video, iOS 18 is a central theme as it is speculated to have game-changing AI capabilities and is the subject of various leaks and discussions.

💡AI features

AI features refer to the artificial intelligence capabilities that are integrated into software or hardware products to enhance their functionality. In the video, AI features are a key focus, particularly in relation to how Apple plans to incorporate them into iOS 18 to improve user experience and compete in the AI market.

💡Apple GPT

Apple GPT is reportedly Apple's own large language model (LLM) that the company has been developing as part of its AI efforts. It is named after the Generative Pre-trained Transformer architecture, which is a type of AI model used for natural language processing tasks. The goal of Apple GPT is to provide advanced AI capabilities within Apple's ecosystem, including iOS 18.

💡Google Gemini

Google Gemini is an AI model developed by Google that is designed to provide advanced AI capabilities on devices. It is mentioned in the context of Apple potentially integrating this AI model into iOS 18, which would be a significant move considering Google is a direct competitor in the tech industry.

💡M3 MacBook Air

The M3 MacBook Air is a future version of Apple's MacBook Air laptop that is expected to feature Apple's M3 chip, which is the successor to the M1 chip. The M3 chip is anticipated to have enhanced AI capabilities, making the MacBook Air a powerful consumer laptop for AI tasks. The video mentions the M3 MacBook Air as an example of Apple's commitment to AI technology.

💡Free form app

The Free form app is an Apple application that allows users to create large, flexible digital canvases where they can place and organize notes, sketches, photos, and other items. The app is noted for its zooming and scrolling capabilities that let users navigate a vast digital space. In the video, it is mentioned that the Free form app will be updated with new features in iOS 18, including the ability to save and share specific areas of the canvas as 'scenes'.

💡Hearing support

Hearing support refers to features or technologies designed to assist individuals with hearing impairments or to enhance auditory experiences for users. In the context of the video, hearing support is discussed as a new accessibility feature that Apple plans to introduce in iOS 18 for AirPods Pro, which would allow them to function more effectively as hearing aids.

💡Accessibility updates

Accessibility updates refer to improvements or new features that make software more usable for individuals with disabilities. In the video, accessibility updates are highlighted as an important part of iOS 18's new features, with mentions of adaptive voice shortcuts, a new category section for speech, and the ability to set custom text sizes for individual apps.

💡AI partnership

An AI partnership refers to a collaborative effort between two or more companies to develop, implement, or enhance AI technologies. In the context of the video, an AI partnership is discussed in relation to the potential collaboration between Apple and Google to integrate Google's AI, Gemini, into Apple's iOS 18, indicating a strategic move to leverage each other's strengths in the AI space.

💡Large language model

A large language model (LLM) is an artificial intelligence model that is trained on vast amounts of text data to understand and generate human-like language. These models are capable of performing various language-related tasks, such as translation, summarization, and conversation. In the video, Apple's new LLM, called 'mm1', is mentioned as part of their AI efforts, although it is noted to be significantly smaller than competitors' models.

Highlights

iOS 18 is set to introduce game-changing AI features.

Apple's AI approach may include integrating Google's AI, Gemini, into iOS 18.

Apple has been developing its own large language model, Apple GPT, and other AI features.

Apple spends billions of dollars annually on AI development and plans to build AI servers.

The new M3 MacBook Air is marketed as the world's best consumer laptop for AI.

Apple's AI efforts reportedly lag behind competitors like OpenAI and Google.

Apple's mm1 language model uses 30 billion parameters, significantly less than GPT-4's trillion+ parameters.

Google's Gemini AI model comes in three versions: Nano, Pro, and Ultra, with varying parameters.

A potential Apple-Google partnership could last for many years, similar to their existing search engine deal since 2007.

Apple may outsource cloud-based AI features to Google, while maintaining on-device AI development.

Siri might be fully powered by Google's Gemini, if a partnership is established.

iOS 18 could introduce new features and enhancements to the free form app, including free form scenes.

AirPods Pro may finally receive hearing support in iOS 18.

iOS 18 could bring adaptive voice shortcuts for accessibility settings.

A new category section for speech could be added for users with speech impairments.

Custom text sizes for individual apps may be introduced in iOS 18.

iOS 18 will support the same range of devices as iOS 17, including every iPhone model since the iPhone SE (2nd generation) and iPhone X.

The anticipation for iOS 18 is high, with expectations of major changes and improvements.