I ran a Faceless YouTube Channel For 60 Days! Crazy Results | YouTube automation

InVideo For Content Creators
28 Apr 202408:45

TLDRIn this video, the creator shares their experience of running a faceless YouTube Shorts channel for 60 days using AI technology. They managed to achieve over 40,000 views with just 40 videos in the travel niche, identifying a quality gap in faceless content. The strategy involved using AI to generate video ideas, creating videos with invideo AI, and optimizing hooks and outros for better audience retention. The creator experimented with different hooks, such as question hooks and bold statements, to engage viewers. They discovered that titles and thumbnails that evoke a fear of missing out (FOMO), longer shorts, and visually appealing stock footage significantly improved views and retention. The video concludes with a teaser for the results of a 100-day experiment and an invitation for viewers to suggest the next niche for the channel.

Takeaways

  • 🎬 The channel started with a niche focus on travel, which is evergreen and had a quality gap in faceless content.
  • 🔍 Research was conducted using incognito mode on YouTube to identify popular niches.
  • 📈 The initial strategy involved using AI for video ideas with Char Gbd and InVideo.io for video creation.
  • 📉 Analytics showed a poor swipe ratio, indicating a need to improve video hooks to retain viewers.
  • 📝 Question hooks and bold statements were introduced to start videos, which significantly increased engagement.
  • 📹 The use of strong thumbnails and titles that create a FOMO (Fear of Missing Out) effect improved click-through rates.
  • 🌟 Longer shorts (over 40 seconds) were found to have better retention and swipe ratios.
  • 🎥 High-quality, visually appealing stock footage was crucial to avoid revealing the AI-generated nature of the content.
  • 📊 Including big numbers or claims in videos, such as 'million-dollar questions,' increased viewer interest and views.
  • 🏆 Guinness World Records related content was a successful theme that garnered significant views.
  • 🔄 Consistent tweaking of the strategy was necessary to achieve more consistent results.
  • 📚 The importance of analyzing both the channel's performance and competitors to understand what works and what doesn't.

Q & A

  • What was the main objective of starting a new YouTube Shorts channel using AI?

    -The main objective was to see how far AI could take a YouTube Shorts channel in terms of views and audience growth without the presence of a human face in the videos.

  • How many views did the channel achieve with just 40 videos in 60 days?

    -The channel managed to get over 40,000 views with just 40 videos.

  • What was the chosen niche for the YouTube Shorts channel?

    -The chosen niche was travel, as it is easy to create videos for and is a very evergreen niche.

  • How did the creator generate video ideas for the channel?

    -The creator used Char Gbd, an AI tool, to generate video ideas from simple text prompts.

  • What AI tool was used to turn text prompts into publish-ready videos?

    -The AI tool used was InVideo AI, which can create videos from text prompts without the need for scripting, recording, or editing.

  • What was the initial strategy for improving the swipe ratio on the channel's videos?

    -The initial strategy was to use question hooks or bold statement hooks to create a strong opening that would force viewers to stop scrolling and pay attention.

  • How did the creator optimize the outro of the videos to improve engagement?

    -The creator optimized the outro by reminding viewers of the question or statement posed at the beginning of the video, which helped to retain the audience's interest.

  • What type of content was discovered to be particularly effective for the channel?

    -Content that generated a fear of missing out (FOMO) by including big numbers or claims, as well as videos about Guinness World Records related to traveling, were particularly effective.

  • What are the key learnings from the 60-day experiment regarding the channel's growth?

    -Key learnings include the importance of reflecting FOMO in titles and thumbnails, using catchy thumbnail images, creating longer shorts for better retention, and using more visually appealing stock footage to engage viewers.

  • What was the swipe ratio that the creator aimed to achieve for better audience retention?

    -The creator aimed to achieve a swipe ratio of less than 30% for better audience retention.

  • Why is it important to have visually appealing stock footage in AI-generated content?

    -Visually appealing stock footage is important because it draws viewers in and keeps them interested in watching the video, which can prevent them from identifying the content as AI-generated.

  • What does the creator plan to do after the 60-day experiment?

    -The creator plans to share the results of 100 days of posting these shorts consistently on the channel and may explore creating content in other viral niches for a new faceless YouTube Shorts channel.

Outlines

00:00

🚀 Starting a YouTube Shorts Channel with AI Strategy

The speaker shares their experience of launching a YouTube Shorts channel focused on travel, leveraging AI for content creation. They achieved over 40,000 views with just 40 videos, not posting daily, and some content went viral. The strategy included identifying a niche, researching competitors, and recognizing a quality gap in faceless content. Using Char Gbd for video ideas and InVideo AI to generate videos from text prompts, they detailed their process of customization and editing. The speaker also discusses the importance of analytics, improving swipe ratio with strong hooks, and the effectiveness of using big numbers or claims to generate FOMO. They conclude with insights on optimizing titles and thumbnails, the benefits of longer shorts, and the necessity of visually appealing stock footage for AI-generated content.

05:01

📈 Optimizing YouTube Shorts for Engagement and Growth

The speaker continues with their strategy for growing the YouTube Shorts channel, focusing on the importance of strong hooks and outros to increase views and improve swipe ratio. They experimented with different types of hooks, such as questions and bold statements, to capture attention. After analyzing the performance of various videos, they discovered that including big numbers or claims in the content significantly boosted views. The speaker also experimented with content about Guinness World Records related to travel, which also performed well. They concluded with several key learnings: the necessity of reflecting FOMO in titles and thumbnails, the effectiveness of longer shorts, and the importance of visually appealing footage to engage viewers. They also hint at sharing further results after 100 days of posting and encourage viewers to subscribe for updates.

Mindmap

Keywords

💡YouTube Shorts Channel

A YouTube Shorts Channel is a specific type of YouTube channel dedicated to creating and sharing short-form video content, known as 'YouTube Shorts.' These are typically under one minute long and can be created easily with a smartphone. In the video, the creator discusses starting a new YouTube Shorts Channel and using AI to generate content, which is significant as it demonstrates the potential of AI in content creation for social media platforms.

💡AI

Artificial Intelligence (AI) refers to the simulation of human intelligence in machines that are programmed to think like humans and mimic their actions. In the context of the video, AI is used to generate video ideas and to create the videos themselves, showcasing how AI can be leveraged in the content creation process for YouTube Shorts.

💡Niche

In the context of content creation and marketing, a 'niche' refers to a specific segment or target market that a creator focuses on to cater their content to. The video script mentions finding a niche as a crucial step in growing a channel, as it helps in gaining more traction and building a loyal audience. The creator chose the travel niche due to its evergreen nature and the identified quality gap in existing faceless content.

💡Swipe Ratio

The swipe ratio is a metric used on platforms like YouTube to measure the percentage of viewers who swipe away from a video when it appears in their feed. A low swipe ratio is desirable as it indicates that viewers are engaged and continue watching the video. The video discusses the importance of a good swipe ratio and how it influenced the creator's strategy for improving viewer retention.

💡Hooks

In content creation, a 'hook' is a technique used to grab the audience's attention at the beginning of a video or piece of content. The video script describes using question hooks or bold statement hooks to start the shorts, which are designed to make viewers stop scrolling and engage with the content. This strategy was effective in increasing views and improving the swipe ratio.

💡Outro

An 'outro' is the concluding section of a video where the creator often summarizes the content, provides a call to action, or gives a teaser for the next video. In the context of the video, the creator optimized the outro to remind viewers of the initial question or statement, which helped in retaining the audience's attention and increasing the video's performance.

💡FOMO (Fear of Missing Out)

FOMO is a psychological phenomenon where people feel anxious about missing out on experiences that others are having. In the video, the creator used FOMO as a strategy by including big numbers or claims in the videos to make viewers stay and watch to the end, which significantly increased the views and engagement.

💡Guinness Records

Guinness Records are a collection of world records that are verified by the Guinness World Records organization. The video script mentions creating content around Guinness Records related to traveling, which was a successful strategy as it tapped into people's interest in extreme and record-breaking achievements.

💡Evergreen Niche

An evergreen niche is a topic or subject that remains consistently popular and relevant over time. The travel niche is described as evergreen in the video because interest in travel is perennial, making it a reliable choice for content that will continue to attract an audience.

💡Stock Footage

Stock footage refers to pre-shot video material that is available for use in various projects. In the context of the video, the creator emphasizes the importance of using visually appealing stock footage to make AI-generated content more engaging and less detectable as being machine-made.

💡Faceless YouTube Channel

A faceless YouTube channel is a channel that does not feature the creator's face or personal identity in the content. The video discusses running a faceless channel, which can be beneficial for focusing on the content itself rather than the personality of the creator, and allows for anonymity in content creation.

Highlights

Started a new YouTube Shorts channel using AI to generate content.

Achieved over 40,000 views with just 40 videos.

Identified a niche (travel) with a quality gap in faceless content.

Utilized Char Gbd for video ideas and AI to create videos.

Generated the first draft of a video in minutes with AI.

Edited videos for better engagement using in-video editing tools.

Optimized swipe ratio by using question hooks or bold statement hooks.

Improved video retention with strong hooks and outros.

Used big numbers or claims to create a fear of missing out (FOMO).

Created content around Guinness World Records related to travel.

Discovered two content types that worked well: FOMO and world records.

Titles and thumbnails that generate a sense of urgency perform better.

Longer shorts (over 40 seconds) have better retention and swipe ratio.

Visually appealing stock footage is crucial for AI-generated content.

Exported videos without a watermark using a premium plan.

Continued posting with the successful strategy, gaining close to 40,000 views by day 60.

Analyzed the journey and results to refine the strategy further.

Will share the results of 100 days of posting consistently on the channel.