Microsoft Designer Tutorial

Kevin Stratvert
31 Mar 202310:59

TLDRThe Microsoft Designer Tutorial showcases an AI-powered design tool that simplifies the creation process for non-designers. Users describe their design idea, and AI generates multiple options. The video demonstrates customizing a design with text, images, and effects, including the innovative use of AI to remove backgrounds and enhance visuals. The tool offers a solution to the 'blank canvas' problem, making design accessible and efficient.

Takeaways

  • 🎨 Microsoft Designer is a new tool from Microsoft that incorporates Copilot, an AI assistant for easy designing.
  • ⏱️ The speaker created a design in two to three minutes using Microsoft Designer, highlighting its efficiency.
  • 🖥️ To start using Microsoft Designer, visit the specified website and click on 'Start Designing'.
  • 📝 Instead of starting with a blank canvas, users can describe their design idea, and the AI will generate a design based on the text.
  • 📚 The tool offers sample designs and allows users to see the text used to create them for inspiration.
  • 🍪 In the example, the speaker creates an Instagram ad for the Kevin Cookie Company, specifying elements like cookies, milk, and a wholesome image.
  • 🔧 Users can customize generated designs by changing text, colors, visuals, and more.
  • 📷 The tool allows uploading media, adjusting object positions, and applying effects like background removal.
  • 🌐 Users can easily add text and visuals to their designs, such as website addresses and logos.
  • 📈 Microsoft Designer helps in maintaining brand consistency by setting up a brand kit with fonts and colors for future use.

Q & A

  • What is Microsoft Designer?

    -Microsoft Designer is a new tool from Microsoft that incorporates AI, including Copilot, to assist users in creating designs easily and efficiently.

  • How do you start using Microsoft Designer?

    -To start using Microsoft Designer, go to the specified website, click on 'Start Designing,' and you'll be taken to the start page where you can describe the design you'd like to create.

  • What makes Microsoft Designer different from other design tools?

    -Unlike other design tools that start with a blank canvas, Microsoft Designer allows users to describe their desired design and uses AI to generate a design based on that description. It also provides sample designs for inspiration.

  • How can you customize a design in Microsoft Designer?

    -Once a design is generated, users can customize it by repositioning elements, changing text, adjusting colors, adding images, and more. Users can also use the 'Customize Design' option to enter the main designer interface for further modifications.

  • Can Microsoft Designer generate images using AI?

    -Yes, Microsoft Designer can generate images using AI. Users can type in a description, and the AI will generate relevant images that can be used in their designs.

  • How can you adjust the position of elements in a design?

    -Elements in a design can be selected and dragged to new positions. Microsoft Designer provides guidelines to help align elements correctly.

  • What is the 'brand kit' in Microsoft Designer?

    -The 'brand kit' in Microsoft Designer allows users to set up their brand’s fonts and colors, making it easier to incorporate brand elements into future designs.

  • How can you make text more readable if the background contrast is low?

    -You can add a solid color shape behind the text and adjust its position to ensure the text stands out. Adjusting the shape’s opacity can also help blend it with the overall design.

  • What options are available for downloading a completed design?

    -Users can download their design in various formats like PNG, with options to make the background transparent or remove the watermark. They can also copy the image or send it to their phone.

  • How can you manage and revisit previous designs in Microsoft Designer?

    -Users can access their previous designs by clicking on 'My Designs,' where they can view and edit their past projects.

Outlines

00:00

🎨 Introducing Microsoft Designer with AI Copilot

The script introduces a new design tool from Microsoft called Microsoft Designer, which incorporates an AI assistant named Copilot to simplify the design process. The tool is accessed through a website where users can start designing immediately. Instead of beginning with a blank canvas, users describe the design they want, and the AI generates a design concept based on the input. The tool also offers sample designs for inspiration, with the ability to see the text used to create each sample. The user demonstrates the process by designing an Instagram post for the Kevin Cookie Company, including desired elements like cookies and milk to convey a wholesome image. The AI generates multiple design options, and users can refine their choice by customizing text, colors, and visuals in the main designer interface.

05:02

🛠 Customizing and Enhancing the Design

This paragraph details the customization process within Microsoft Designer. The user adjusts the position of text and other elements, modifies the font and size, and adds a company logo. The user also discusses enhancing the ad by including the company's website address with improved readability against a contrasting background. The addition of a solid color rectangle behind the text and adjusting its opacity to reveal part of the cookie image behind it is described. The user then incorporates an image of Cookie Monster generated by AI, removes its background for better integration, and discusses the importance of aligning the design with the company's brand colors and fonts using a brand kit. The paragraph concludes with the user's readiness to share the final design on Instagram and the various download options available.

10:06

🚀 Final Thoughts on AI-Powered Design and Future Projects

The final paragraph reflects on the ease with which AI facilitates the design process, eliminating the challenge of starting with a blank canvas. The user emphasizes the tool's efficiency and the aesthetic results achieved. They invite viewers to subscribe for more content like the one demonstrated and hint at continuing to create various posters for the Kevin Cookie Company, considering which design will yield the best conversion rates. The paragraph concludes with a note on the user's ongoing engagement with the design tool and the potential for future projects.

Mindmap

Keywords

💡AI

AI stands for 'Artificial Intelligence,' which refers to the simulation of human intelligence in machines that are programmed to think like humans and mimic their actions. In the context of the video, AI is utilized to assist in the design process, making it easier for individuals without a design background to create professional-looking designs. The script mentions AI's role in generating designs based on text descriptions, which streamlines the creative process.

💡Microsoft Designer

Microsoft Designer is a new tool introduced in the script, which incorporates AI to facilitate the design process. It is one of Microsoft's first products to integrate with 'Copilot,' an AI assistant that simplifies the act of designing. The tool allows users to start with a text description to generate a design concept, overcoming the challenge of staring at a blank canvas.

💡Copilot

In the script, 'Copilot' refers to the AI assistant within Microsoft Designer that aids users in the design process. It helps by generating design ideas and options based on the user's text input, making the initial design phase more intuitive and less daunting.

💡Design

A 'design' in this video script pertains to the visual concept or layout created for various purposes, such as advertising or branding. The script demonstrates how Microsoft Designer uses AI to help users generate and customize designs quickly and efficiently.

💡Instagram post

An 'Instagram post' is a form of content shared on the social media platform Instagram. In the video, the user wants to design an advertisement for the Kevin Cookie Company specifically for Instagram, which typically requires a square aspect ratio and visually appealing imagery to attract attention.

💡Generate

In the context of the video, 'Generate' refers to the action of creating multiple design options based on the user's input. Microsoft Designer's AI uses this command to produce a variety of design suggestions that the user can choose from and customize further.

💡Customize Design

'Customize Design' is a feature within Microsoft Designer that allows users to make adjustments to the generated designs. This includes changing text, colors, and visuals to better fit the user's needs, as demonstrated when the user repositions text and adds a logo in the script.

💡Brand Kit

A 'Brand Kit' is a collection of branding elements such as fonts, colors, and logos that represent a company's identity. In the video, setting up a brand kit in Microsoft Designer ensures that future designs are consistent with the company's branding, saving time and ensuring a cohesive brand image.

💡Visuals

In the script, 'Visuals' refers to the images, graphics, or other visual elements that are incorporated into a design. Microsoft Designer's AI suggests relevant visuals based on the context of the design, such as cookie images for an ad about a cookie company.

💡Opacity

Opacity in design refers to the degree to which an object or layer allows light to pass through it, which can also be applied to digital design elements. In the video, the user adjusts the opacity of a rectangle to allow the background cookies and reflection to be slightly visible, adding depth to the design.

💡Cookie Monster

Cookie Monster is a beloved character from the children's television show 'Sesame Street.' In the context of the video, including an image of Cookie Monster in the ad is a playful and effective way to attract attention and potentially drive sales, as it adds a fun and recognizable element to the design.

Highlights

Use AI to design like a pro with Microsoft Designer.

Microsoft Designer incorporates Copilot, an AI assistant, to simplify designing.

Describe the design you'd like to create, and AI generates it based on your input.

Browse sample designs for inspiration and see the text used to create them.

Create ads, social media posts, and more with AI-generated high-quality designs.

Customize designs by modifying text, colors, and visuals using the designer interface.

Upload your own media files, including logos, to personalize your designs.

Adjust the size, position, and other properties of objects in your design.

Insert various visuals, shapes, and text elements to enhance your design.

Use the eyedropper tool to match colors from your design for cohesive looks.

Control the layering of objects, including sending items backward or forward.

Adjust object opacity to add transparency and create visually appealing effects.

Generate images with AI, like adding a Cookie Monster photo to your ad.

Remove backgrounds from images using AI for seamless integration into your design.

Set up a brand kit to save time by incorporating your fonts and colors into future designs.

Download your design in various formats, such as PNG, and share it on social media.

Easily access and modify previous designs from your project history.

Microsoft Designer eliminates the blank canvas problem, making design easier and faster.

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