THIS Virtual Production App STUNNED Top Filmmakers
TLDRAt the BSC Expo, a groundbreaking app called Likecraft Jet Set was showcased, enabling camera tracking for visual effects, green screen, and virtual production using just an iPhone. The demo included a blue screen scene with a live render preview, but technical issues with video lag were encountered and resolved. The app's affordability and comprehensive features, including lens calibration and integration with Unreal Engine, excited the indie filmmaking community, with its base level being free and premium features scaling up to $80 per month.
Takeaways
- 📱 The app in discussion is likecraft Jet Set, which enables camera tracking for visual effects, green or blue screen mixed reality, and virtual production using an iPhone attached to a cinema camera.
- 🎥 The demo at the BSC Expo showcased a blue screen scene with an Unreal Engine environment, demonstrating the live render preview of the composited footage in real-time.
- 🔧 The setup included a Zcam body with a Teina 29 mm lens, an iPhone running the Jet Set app calibrated to match the lens, and various cables connecting to monitors and transmitters.
- 🚀 The Jet Set app simplifies the process of visual production, offering a significant cost reduction compared to traditional methods, which often involve expensive equipment like the Mars system or Moses.
- 💡 The app not only tracks the camera but also manages the entire pipeline, including lens calibration, file syncing, and integration with other software like Unreal Engine and After Effects.
- 🎬 The response from the industry was overwhelmingly positive, with many expressing excitement about the affordability and capabilities of the app, especially for indie filmmakers.
- 🤖 The script also mentions a robot arm in operation, hinting at the potential for innovative uses of the technology in various filmmaking scenarios.
- 🏆 The success of the demo and the event reflects the potential of the app to revolutionize the film industry by making high-end visual effects more accessible to a wider range of creators.
- 🌐 The app's pricing model is attractive, with a free base level for download and trial, and a scalable subscription plan up to about $80 per month for the City level.
- 🔄 The final composite result of the demo, filmed with a calibrated lens file and synced using a digital slate, demonstrates the seamless integration of the app's features in producing professional-grade visual effects.
- 💼 The speaker's experience at the event was positive, highlighting the strong reactions and interest from attendees, and expressing anticipation for future updates and details about the Jet Set app.
Q & A
What is the main purpose of the app discussed in the script?
-The main purpose of the app is to enable camera tracking for visual effects, green or blue screen mixed reality, or full-blown virtual production by using an iPhone on top of a main cinema camera.
Where was the app launched?
-The app was launched at the BSC Expo, one of the biggest filmmaking events of the year.
What is the name of the app?
-The name of the app is Jet Set.
What type of lens was used in the demo?
-A Teina 29 mm lens was used in the demo.
How long did it take to prepare the demo for the event?
-It took about a month of preparation to put together the demo.
What environment was created in the Unreal Engine for the demo?
-An environment resembling a garage full of cars was created in the Unreal Engine for the demo.
What issue occurred with the video signal during the demo?
-The video signal experienced stuttering or lag, which was later resolved by refreshing the signal on the cam link 4K.
What was the reaction of the visitors to the demo?
-The visitors were excited and interested, with many having questions about how the app works and its potential impact on the film industry.
What was the cost associated with using the app?
-The base level of the app is free to download and try, and it scales up to about $80 a month for the City level.
What other features does the app offer besides tracking?
-Besides tracking, the app also offers lens calibration, sending files and sinking them to Unreal Engine, and compatibility with other packages like After Effects.
How did the speaker feel about the overall experience at the event?
-The speaker felt very positive about the experience, being pleased with what they managed to pull off and the reactions they received from the visitors.
Outlines
📱 Launching the Likecraft Jet Set App at BSC Expo
The paragraph describes the unveiling of a new app at the BSC Expo, a major filmmaking event. The app, Likecraft Jet Set, enables camera tracking for visual effects, green or blue screen mixed reality, or virtual production using an iPhone mounted on a cinema camera. The speaker had a month to prepare a demo but faced a tight schedule upon arrival, having only 10 hours to set up. The demo included a blue screen scene with an Unreal Engine environment and showcased a live render preview of the composited footage. Technical details of the setup, including the use of a Zcam body, a Teina 29 mm lens, and the iPhone app for calibration, are discussed. The rig also involved multiple cables and devices to facilitate the demonstration, including an Axon transmitter and a second iPhone for monitoring. Despite the complexity, the setup aimed to demonstrate the simplicity of using the app for visual production. However, a technical issue arose with video lag, which the speaker had to troubleshoot and resolve to ensure the demo's success.
🌟 Encounters and Reactions at the Expo
In this paragraph, the speaker recounts interactions with event attendees, including a notable encounter with Philip Bloom, a respected figure in the industry. The speaker's demo utilized a calibrated lens file and a digital slate to sync footage, resulting in a final composite. The speaker expresses a desire to explore other aspects of the event, such as robot arms. Reflecting on the event, the speaker notes the surprise and excitement of attendees, particularly regarding the affordability of the app, which offers a powerful toolset for indie filmmakers without breaking the budget. The reactions ranged from curiosity about the technology to strong beliefs about its potential to disrupt the film industry. The speaker concludes with gratitude for the opportunity to participate and a forward-looking statement about future coverage of Likecraft Jet Set.
Mindmap
Keywords
💡Virtual Production
💡iPhone
💡Camera Tracking
💡Green/Blue Screen
💡Unreal Engine
💡Lens Calibration
💡Live Render Preview
💡Latency
💡Lightcraft Jet
💡BSC Expo
💡Indie Filmmakers
Highlights
The introduction of an insane new app at the BSC Expo, one of the biggest filmmaking events of the year.
The app, Likecraft Jet Set, enables camera tracking for visual effects, green or blue screen mixed reality, and full-blown virtual production using just an iPhone on top of the main cinema camera.
A month of preparation went into the demo to ensure everything worked perfectly at the event.
The demo setup included a blue screen scene with an Unreal Engine environment, showcasing a garage full of cars.
Actress Lucia demonstrated attaching an axon transmitter to the front of a car, enhancing the interactive element of the demo.
A live render preview of the Unreal Engine environment and cinema camera composited was displayed at the booth.
The rig consisted of a Zcam body with a Teina 29 mm lens, and the iPhone running the Jet Set app was calibrated to match the lens's field of view.
The iPhone app was connected to an ACC transmitter and a monitor, as well as a clean feed monitor, showcasing the complexity of the setup.
The demo also involved live interaction with the virtual environment, allowing visitors to explore the garage and experience the technology firsthand.
Unexpected technical issues arose, such as video lag, which the presenter had to troubleshoot and resolve on-site.
The presenter's encounter with Philip Bloom, a renowned figure in the filmmaking community, and his positive reaction to the app.
The app's affordability, with a free basic level and a scalable pricing model up to $80 per month for the City level, was a significant topic of discussion.
The potential impact of the app on the film industry, with some predicting it could disrupt traditional high-cost systems.
The excitement and positive feedback from independent filmmakers who saw the app as a budget-friendly solution for high-quality production.
The comprehensive nature of the app, offering not just tracking but also lens calibration, file sending, and integration with other software like Unreal and After Effects.
The presenter's overall positive experience and the successful demonstration of the app's capabilities at the BSC Expo.
The anticipation for future updates and details about Likecraft Jet Set, hinting at more exciting features to come.
