Using 7 AI Tools to Design a Website... (Relume AI, MidJourney, ChatGPT & More)

Caler Edwards
21 Sept 202307:09

TLDRIn this creative experiment, the designer utilizes seven AI tools to generate a wireframe, copy, logo, product photos, color palette, and more for an organic skincare company's landing page. Starting with Relum AI for the wireframe and site map, the process involves refining and customizing elements, gathering inspiration from Dribbble, and using tools like Midjourney for product images and vectorizing the logo. The result is a polished, AI-assisted design that showcases the potential of AI in the creative process, while highlighting the importance of human touch and refinement.

Takeaways

  • 🚀 The video discusses using AI extensively in the design process, specifically for creating a website for a company offering organic and vegan skincare products.
  • 🛠️ Relum AI is utilized to generate a wireframe and site map, providing a foundation for the website's structure.
  • 🎨 Dribbble is visited to create a mood board for design inspiration, focusing on colors, section usage, and product display.
  • 🖼️ Relum's AI tool, Relum Ipsum, is used to generate copy based on the company description, aiding in content creation.
  • 🌿 AI is employed to create a modern minimalistic lotus flower logo through Mid Journey, showcasing the brand's aesthetic.
  • 🎨 Vectorizer.ai is used to vectorize the logo, making it suitable for various design applications.
  • 💡 Chat GPT is used to generate the company name, integrating with the design's visual elements.
  • 🎨 AI Colors provides a color palette based on a descriptive prompt, influencing the overall branding and design.
  • 📐 The wireframe is refined in Figma, focusing on visual appeal and consistency in spacing and type sizes.
  • 🖼️ Product photos are generated using Mid Journey and photoshopped into scenes to showcase the skincare products.
  • 🌐 The final landing page is a result of combining AI-generated elements with manual refinement, demonstrating the potential of AI in web design.

Q & A

  • What is the main objective of the speaker in the script?

    -The main objective of the speaker is to create a design for a company that produces organic and vegan skincare products for both men and women, using various AI tools to heavily guide and influence the design process.

  • Which AI tool does the speaker use to wireframe the website?

    -The speaker uses Relum AI to wireframe the website, which provides tools for designers and Webflow developers.

  • How does the speaker describe the process of generating a site map with Relum AI?

    -The speaker describes the process as quick and efficient, with Relum AI generating a basic site map for the website based on the company description provided.

  • What does the speaker do after generating the wireframe with Relum AI?

    -After generating the wireframe, the speaker creates a mood board on Dribbble for inspiration, tweaks the wireframe based on the collected ideas, and uses Relum's other AI tool, Relum Ipsum, to generate copy for the site.

  • How does the speaker select the appropriate components for the design?

    -The speaker selects components by using the 'replace component' feature and choosing options that best suit the design from Relum's library.

  • What AI tool does the speaker use to create the color palette?

    -The speaker uses AI Colors (aicolors.com) to generate a color palette based on a descriptive prompt provided.

  • How does the speaker obtain the logo for the company?

    -The speaker uses Mid Journey to generate the logo based on a prompt describing a modern minimalistic lotus flower logo, and then vectorizes it using Vectorizer.ai.

  • What is the role of Chat GPT in the design process?

    -Chat GPT is used to generate the company name, which is then paired with a font style to complete the branding.

  • How does the speaker refine the wireframe?

    -The speaker refines the wireframe by adjusting the sizing, type, buttons, and Auto layouts in Figma to achieve a visually appealing and consistent design.

  • What AI tool does the speaker use to create product photos?

    -The speaker uses Mid Journey to generate product photos and then uses Photoshop AI to remove the background and touch up the images.

  • How many AI tools were used in total to design the website?

    -A total of seven AI tools were used to design the website, including Relum AI, Relum Ipsum, Mid Journey, Vectorizer, Chat GPT, AI Colors, and Photoshop AI.

Outlines

00:00

🚀 AI-Driven Web Design Process

The speaker discusses their approach to using AI in web design, starting with a saying about incorporating everything possible. They plan to use various AI tools to create a design for a company that produces organic and vegan skincare products. The process begins with wireframing using Relum, an AI-powered tool for designers and developers. The speaker provides a company description and lets the AI generate a site map and wireframe. They also mention creating a mood board on Dribbble for inspiration and then refining the wireframe based on that. The speaker talks about using Relum's AI tool, Relum Ipsum, for generating copy and highlights the importance of the AI's role in the design process.

05:01

🎨 Polishing the Design and Finalizing the Branding

In this paragraph, the speaker continues the design process by refining the wireframe and making aesthetic choices for typography and layout. They switch out the heading typeface and enhance the button styles to better represent the brand. The speaker then uses another AI tool, Mid Journey, to generate skincare product images and describes the process of selecting and editing these images. They also discuss vectorizing the logo and using Chat GPT to generate a company name. The speaker applies the chosen color palette and logo to finalize the branding. The paragraph concludes with the speaker detailing the final touches to the design, including adding product photos and design elements to complete the landing page for the organic skincare company. They reflect on the extensive use of AI tools in this experimental design process and encourage viewers to like and subscribe for more content.

Mindmap

Keywords

💡AI in Design

AI in Design refers to the use of artificial intelligence tools to aid in the creation and development of design projects. In the video, the creator utilizes various AI tools to generate a wireframe, copy, logo, product photos, and color palette for a hypothetical organic skincare company's website. This showcases the potential of AI to streamline and enhance the design process, allowing designers to explore a wide range of options quickly and efficiently.

💡Wireframing

Wireframing is the process of creating a basic layout or blueprint of a website or application, outlining the structure and layout of the content without focusing on the detailed design elements. In the video, the creator uses Relum AI to generate a wireframe, which serves as the foundation for the design project, providing a visual guide for the placement of sections and components on the website.

💡Mood Board

A mood board is a visual collection of images, colors, textures, and other design elements that represent the desired aesthetic or atmosphere for a project. In the context of the video, the creator gathers inspiration from Dribbble and compiles a mood board in Figma to guide the design choices for the organic skincare company's website, focusing on elements like colors, section layouts, and product display.

💡Branding

Branding encompasses the visual and messaging elements that define a company's identity and differentiate it from others. In the video, the creator discusses the creation of a brand for the organic skincare company, which includes choosing a color palette, designing a logo, and generating a company name. The goal is to establish a cohesive and memorable brand identity that aligns with the company's values and target market.

💡Logo Design

Logo design is the process of creating a symbol or icon that represents a company or brand. It's a critical component of branding, as it helps to establish recognition and build a connection with the audience. In the video, the creator uses Mid Journey to generate a modern minimalistic lotus flower logo, which is then vectorized using Vectorizer.ai. The logo serves as a visual representation of the brand's identity and is integrated into the website design.

💡Color Palette

A color palette is a set of colors carefully chosen to create visual harmony and consistency in design. In the video, the creator uses AI Colors to generate a color palette based on a descriptive prompt, which includes ultralight organic green and peach pink. This palette is then imported into Figma and applied to the design, ensuring a cohesive look and feel throughout the website.

💡Product Photography

Product photography involves capturing high-quality images of products for marketing and sales purposes. In the video, the creator uses Mid Journey to generate product images and then integrates them into the website design. The product photos are essential for showcasing the skincare products and are carefully selected to match the brand's aesthetic and appeal to the target audience.

💡Typography

Typography is the art of arranging text in a visually appealing and legible manner. It includes the selection of typefaces, font sizes, line spacing, and other text elements. In the video, the creator focuses on typography by choosing the right heading typeface, adjusting button weights, and ensuring a consistent and visually appealing text layout throughout the design.

💡Webflow

Webflow is a web design and development tool that allows designers to create responsive websites visually, without the need for extensive coding. In the video, the creator mentions that the components generated by Relum AI are from the Webflow library, indicating that Webflow is the platform on which the final design will be built and hosted, taking advantage of its capabilities for creating responsive and interactive web experiences.

💡Figma

Figma is a collaborative interface design tool used for creating user interfaces, prototypes, and design systems. In the video, the creator exports the AI-generated wireframe to Figma, where they refine the design, add branding elements, and finalize the layout. Figma's collaborative features and design capabilities make it a key tool in the design process.

💡AI Experimentation

AI Experimentation in the context of the video refers to the creator's intentional use of multiple AI tools to explore the possibilities and outcomes of AI-assisted design. The creator is not only using AI for inspiration but also to heavily influence the design process, from wireframing to product creation, aiming to see how the final result looks when AI is significantly involved. This approach challenges traditional design methods and investigates the potential of AI in enhancing creativity and efficiency in design work.

Highlights

The use of AI in the design process, specifically in creating a wireframe for a website.

Utilization of Relum AI for web and app designers to generate a basic site map and wireframe.

The ability to customize sections of the wireframe for more control over the design outcome.

Creating a mood board on Dribbble for inspiration, focusing on colors, section usage, and product display.

The use of Relum's AI tool, Relum Ipsum, for generating copy from a company description.

Exporting the wireframe to Figma for further refinement and design development.

AIColors.com for generating a color palette based on a descriptive prompt.

Using Mid Journey to create a modern minimalistic logo and product photos.

Vectorizing the logo using Vectorizer.ai for easy integration into design files.

Chat GPT for generating a company name that pairs well with the chosen font and color scheme.

Refining the wireframe with precise adjustments to components and auto layouts.

Enhancing visual appeal and consistency through careful attention to spacing and type sizes.

Incorporating product photos and design details to finalize the layout.

The use of seven AI tools in total for various aspects of the design process.

The experiment's goal to explore the outcome when AI is heavily involved in design, rather than traditional methods.

The importance of using AI tools for inspiration and not as the sole basis for design in client projects.