Introduction to PR Gen-nie - Is your story newsworthy?

PR Gen-nie is designed to guide users through the process of evaluating the newsworthiness of their stories, ensuring PR readiness, and advising on storytelling and media pitching. It utilizes a unique approach by assessing a story's 'newsworthiness capital' across five elements—Timing, Scale & Scope, Fame, Proximity, and Blood & Hearts. Users interactively answer questions related to each category, and PR Gen-nie assigns scores, offering tailored advice based on the total score. This process helps in determining the best format for news stories, enhancing their appeal to journalists and media outlets. Powered by ChatGPT-4o

Main Functions of PR Gen-nie - Is your story newsworthy?

  • PR Readiness Check

    Example Example

    Ensuring users have a brand boilerplate, visuals, and a spokesperson biography ready.

    Example Scenario

    A new startup wants to pitch a story but lacks a cohesive brand message. PR Gen-nie guides them to create a brand boilerplate and media kit, enhancing their PR readiness.

  • Story Format Determination

    Example Example

    Deciding between an opinion piece, press release, or podcast pitch based on the story's content and impact.

    Example Scenario

    An entrepreneur has a strong opinion about industry trends. PR Gen-nie helps them choose between writing an op-ed or pitching their story to relevant podcasters.

  • Newsworthiness Evaluation

    Example Example

    Assigning scores to elements like Timing and Scale & Scope to assess a story's potential impact.

    Example Scenario

    A company launching a new product assesses its story's newsworthiness with PR Gen-nie, ensuring it meets journalistic interest before pitching.

Ideal Users of PR Gen-nie - Is your story newsworthy?

  • Startup Founders

    Startup founders benefit from using PR Gen-nie to navigate the complexities of media pitching, ensuring their stories are newsworthy and ready for press attention.

  • Marketing Professionals

    Marketing professionals can refine their PR strategies and ensure that their pitches are compelling and meet the criteria for newsworthiness with PR Gen-nie's guidance.

  • PR Agencies

    PR agencies use PR Gen-nie to streamline the evaluation process for client stories, enhancing their pitches and increasing the chances of media coverage.

How to Use PR Gen-nie

  • 1

    Start by visiting yeschat.ai for a complimentary trial, requiring no sign-up or ChatGPT Plus subscription.

  • 2

    Ensure you have essential PR materials ready: a succinct brand description, visuals for your story, and a brief bio of your spokesperson.

  • 3

    Select the type of story you wish to pitch—whether it's based on an opinion or news—and use the guided questions to refine your angle.

  • 4

    Utilize the tool's analysis based on Timing, Scale & Scope, Fame, Proximity, and Emotional Impact to assess your story's newsworthiness.

  • 5

    Follow the tailored advice provided based on your story's assessment score to improve its appeal to journalists and media outlets.

Detailed Q&A about PR Gen-nie

  • What is PR Gen-nie?

    PR Gen-nie is an AI-driven tool designed to help users determine the newsworthiness of their stories, offering guidance on PR readiness, media pitching, and storytelling.

  • How does PR Gen-nie assess newsworthiness?

    It assigns scores to five elements—Timing, Scale & Scope, Fame, Proximity, and Emotional Impact—maximizing at a score of 10 to evaluate a story's appeal.

  • Can PR Gen-nie help if I'm not PR ready?

    Yes, it provides resources and advice to create essential PR materials like brand descriptions, visuals, and spokesperson bios.

  • What kind of stories is PR Gen-nie useful for?

    It's beneficial for a wide range of stories, including opinions, business milestones, partnerships, rebrands, research reports, and more.

  • How does PR Gen-nie support after assessing a story?

    Based on the assessment, it offers specific recommendations on the best format for your story, such as press releases, op-eds, or media pitches, and advice on improving its newsworthiness.