Jasper Ai Review - 1 Year Later Breakdown of the Pros and Cons

David Utke
15 Nov 202322:20

TLDRDavid's Jasper AI review provides an in-depth look at the AI writing tool's features and how it stands up against increased competition. Jasper AI is praised for its ability to quickly generate content, including blog posts, ad copy, and product descriptions. The review covers the tool's pricing, starting with a 7-Day free trial, and the different plans available. It highlights Jasper's unique features such as Brand Voices, which analyzes writing style to create content in a specific tone, and Knowledge Assets for factual writing. The review also discusses the ease of use with templates, workflows, and the AI's chat functionality. While the AI art generation is considered average, the core strength lies in content creation, making Jasper AI a recommended tool for those looking to streamline their writing process.

Takeaways

  • 📝 Jasper AI is an AI writing tool used for creating various types of content such as blog posts, ad copy, and product descriptions.
  • 💲 Pricing options include monthly and yearly subscriptions, with a 20% discount for yearly payments, and different plans for Creators, teams, and businesses.
  • 🎉 Users get a 7-Day free trial upon signing up, which includes access to various features like brand voice creation and SEO mode integration.
  • 📈 Brand voices allow users to upload content for analysis, enabling Jasper to mimic the style of writing for future content generation.
  • 📚 Knowledge assets help Jasper write factually by uploading business bios, product details, and audience descriptions.
  • 📋 Over 50 templates are available for content creation, and users can also access a Chrome extension for additional functionality.
  • 📊 The dashboard is simple and organized, allowing users to manage campaigns and content efficiently.
  • ✍️ Content creation is straightforward; users can start with a blank document, provide context, and let Jasper generate text based on prompts.
  • 🌐 Jasper AI also offers AI-generated art for blog posts and marketing campaigns, with customization options for mood, medium, and style.
  • 🤖 The chat feature functions similarly to chatbots, providing quick responses to user inquiries with options for speed or quality.
  • 🔍 A plagiarism checker and Grammarly integration are included for content refinement, ensuring high-quality output.

Q & A

  • What is Jasper AI and what does it do?

    -Jasper AI is an AI writing tool that assists in creating various types of content such as blog posts, ad copy, product descriptions, and more. It uses artificial intelligence to generate content quickly and easily, offering features like content rewriting, paragraph generation using prompts, and brand voice creation.

  • How has the competition for AI writing tools affected Jasper AI?

    -The competition for AI writing tools has increased, but Jasper AI continues to stand out by offering a wide range of features and a user-friendly platform that helps users create content efficiently. It has maintained its position by continually updating and adding new features to its service.

  • What are the different pricing options for Jasper AI?

    -Jasper AI offers a monthly and yearly payment option. Yearly payments come with a 20% discount. There are different plans available including Creator, Teams, and Business, with each plan offering varying features like the number of user accounts, brand voices, knowledge assets, and access to SEO mode.

  • What does the 'Brand Voices' feature in Jasper AI allow users to do?

    -The 'Brand Voices' feature allows users to upload a piece of content which Jasper AI analyzes to understand the writing style. It then creates a brand voice that can be used to generate content in that specific style, ensuring consistency in tone and style across different pieces of content.

  • How does the 'Knowledge Assets' feature help in content creation?

    -The 'Knowledge Assets' feature enables users to upload assets such as business bios, product details, and audience descriptions. This helps Jasper AI to generate content that is factually accurate and aligned with the user's business or personal brand.

  • What is the process of creating content with Jasper AI's blank document feature?

    -With the blank document feature, users can start by adding context such as a description of the blog post topic, the tone of voice, and target keywords. Jasper AI then uses this information to generate a paragraph of content. Users can continue to generate content by clicking a forward arrow or by providing additional prompts to Jasper AI.

  • How does Jasper AI assist in creating blog posts?

    -Jasper AI assists in creating blog posts through its 'New Blog Post' feature, which generates a 500 to 700-word outline or rough draft. Users can set the tone of voice, intended audience, and language options. The generated content can then be copied and pasted into the blank document workspace for expansion and refinement.

  • What are the benefits of using the 'New from Template' feature in Jasper AI?

    -The 'New from Template' feature provides users with various prompts and workflows to help generate content for specific use cases like ads, blogs, e-commerce, and social media. It offers a structured approach to creating content, which can be particularly helpful for niche-specific writing tasks.

  • How does the AI Art feature in Jasper AI work?

    -The AI Art feature allows users to generate images for their blog posts or marketing campaigns. Users can input a description or use templates to generate images in different styles, moods, and mediums. It also offers the ability to create images based on existing styles or to analyze and replicate the style of a provided image.

  • What is the purpose of the chat functionality in Jasper AI?

    -The chat functionality in Jasper AI is designed to provide users with quick responses to their questions. It operates similarly to chatbot technology, offering the choice between speed or quality in the responses. This feature can be used to quickly gather information or generate content snippets.

  • What are the author's final thoughts on Jasper AI?

    -The author finds Jasper AI very useful for quickly creating content, particularly blog posts. Despite increased competition in the AI writing tools market, the author recommends trying out Jasper AI's 7-Day free trial to see if its structured approach to content creation suits the user's needs.

  • How does Jasper AI's content creation process compare to other AI tools like Chat GBT?

    -The author notes that while tools like Chat GBT are open-ended and powerful, Jasper AI is more structured and focused on content creation. Jasper AI provides a more guided approach, which can be beneficial for users looking for a streamlined content creation process.

Outlines

00:00

🚀 Jasper AI Overview and Features

The video provides an updated review of Jasper AI, an AI writing tool that offers a variety of features for content creation. The speaker discusses the evolution of Jasper AI, its capabilities such as content generation, image creation, paragraph rewriting, and prompt-based text creation. The review also touches on the increased competition in the AI writing tool market and how Jasper AI compares to its competitors. The user is guided through the process of starting a free trial, pricing options, and the different features available in a paid account, including brand voices, knowledge assets, templates, and SEO mode integration.

05:00

📝 Content Creation Process in Jasper AI

The speaker demonstrates how to create content using Jasper AI's blank document feature. They explain the process of adding context to help Jasper generate better content, such as descriptions, tone of voice, and target keywords. The video also covers how to expand articles, use the AI to write specific content, and the various functionalities like improving writing, changing tone, summarizing, and repurposing content for different platforms. Additionally, the integration of Grammarly and plagiarism checker is highlighted, along with the exploration of new blog post creation and template usage.

10:01

🎨 AI Art and Brand Voice Functionality

The video script describes Jasper AI's AI Art feature, which allows users to generate images for blog posts or marketing campaigns. The user can customize the mood, medium, inspiration, style, and keywords to generate unique images. The brand voice functionality is also detailed, where users can upload content to help Jasper learn the brand's communication style and generate content that matches this style. The knowledge base aspect of brand voice, which allows uploading various information assets to assist in factual content creation, is also covered.

15:03

📚 Knowledge Base and Voice & Tone Customization

The speaker explains how to use Jasper AI's knowledge base to upload product, company, and people information to enhance content generation. They also guide on creating a brand voice by uploading text or a URL for Jasper to analyze and learn the writing style. Once the brand voice is set, it can be applied to future content creation, ensuring consistency in style. The video also briefly mentions the chat functionality, which operates similarly to chatbots, allowing users to ask questions and receive answers that can be incorporated into their content.

20:04

🌟 Final Thoughts on Jasper AI

The speaker shares their final thoughts on Jasper AI, emphasizing its efficiency in creating blog posts and other content quickly. They discuss the usefulness of the blank document feature, the convenience of the new blog post tool for drafting, and the value of templates for generating content. While they find the AI Art feature average compared to other tools, they appreciate its unlimited use for product images. The brand voice feature is noted as potentially useful for larger companies but less so for individual users. The chat function is praised for its ability to speed up content creation. The video concludes with a recommendation to try Jasper AI's 7-Day free trial to see if it suits the user's needs.

Mindmap

Keywords

💡Jasper AI

Jasper AI is an artificial intelligence writing tool designed to assist users in creating various types of content quickly and efficiently. It is one of the original AI writing tools and offers features such as content generation, image creation, and text rewriting using prompts. In the video, the reviewer discusses their experience with Jasper AI after using it for over a year, highlighting its evolution and how it compares to the growing competition in the AI writing tools market.

💡Content Generation

Content generation refers to the process of creating written material using AI tools. Jasper AI automates this process, enabling users to generate blog posts, ad copy, and product descriptions, among other types of content. The video demonstrates how Jasper AI can be used to create a blog post about teaching English in Cambodia, showcasing its ability to generate content based on user-provided prompts.

💡Brand Voice

Brand voice is a unique feature within Jasper AI that allows users to upload a piece of content, which the tool then analyzes to understand the writing style. This helps Jasper AI generate content that matches the brand's tone and style. In the video, the reviewer explains how to create a brand voice by uploading a personal blog post and using it as a basis for generating content in a similar style.

💡Knowledge Assets

Knowledge assets are pieces of information that users can upload to Jasper AI to assist in content creation. These might include business bios, product details, audience descriptions, and more. The purpose is to provide the AI with factual information to ensure the generated content is accurate and relevant. The video script mentions how knowledge assets can be used to enhance the factual accuracy of the content created by Jasper AI.

💡SEO Mode

SEO mode is an integration feature within Jasper AI that works with Surfer SEO, a tool designed to optimize content for search engines. Although Surfer SEO is sold separately, the integration allows users to enhance their content for better search engine ranking. The video discusses the SEO mode as one of the features available to Jasper AI users to improve the visibility of their content online.

💡Templates

Templates in Jasper AI are pre-designed prompts that help users generate content for specific purposes, such as creating ads, blog posts, or social media content. The video script highlights the usefulness of these templates as a starting point for various writing tasks, providing a structured approach to content creation.

💡Workflows

Workflows in Jasper AI are step-by-step guides that help users create content for specific tasks, such as email campaigns or ad creation. The video demonstrates how workflows can streamline the content creation process by providing a clear path from the initial idea to the final product.

💡AI Art

AI Art is a feature of Jasper AI that allows users to generate images for their content, such as blog posts or marketing campaigns. The tool can create artwork based on user input, including mood, style, and keywords. The video script shows an example of generating an image of the Hanoi Loop in Vietnam, demonstrating how AI Art can be used to visually enhance content.

💡Chat Functionality

The chat functionality in Jasper AI is similar to chatbot technology, where users can ask questions and receive responses from the AI. This feature can be used to quickly gather information or generate content snippets. The video script includes an example where the reviewer asks Jasper AI how to teach English in Cambodia, receiving a high-level overview and resources in return.

💡Free Trial

Jasper AI offers a 7-Day free trial, allowing potential users to test the platform's features and determine if it suits their needs before committing to a subscription. The video encourages viewers to take advantage of the free trial to experience the speed and efficiency of content creation with Jasper AI.

💡Content Expansion

Content expansion is the process of taking a rough draft or outline and developing it into a full, detailed piece of content. Jasper AI facilitates this by allowing users to input a topic and generate a rough draft, which can then be copied into the blank document workspace for further expansion and refinement. The video script illustrates this process by showing how a rough draft on teaching English in Cambodia can be expanded into a complete blog post.

Highlights

Jasper AI is an AI writing tool with a variety of features designed to create content quickly and easily.

The tool offers a 7-Day free trial and has different pricing plans for individuals, teams, and businesses.

Users can create blog posts, ad copy, product descriptions, and more with Jasper AI's assistance.

Jasper AI's Brand Voice feature analyzes a piece of content to replicate the writing style for future content generation.

Knowledge Assets allow users to upload business and product details to help Jasper AI write factually accurate content.

Over 50 templates are available to assist with content creation, including prompts for SEO, social media, and email campaigns.

The dashboard is simple and organized, helping users manage their content across different campaigns.

Content can be generated by providing Jasper AI with a topic, tone of voice, and keywords.

The AI can generate outlines, rewrite paragraphs, and create content in various styles, including casual, professional, and witty.

Jasper AI integrates with Surfer SEO and offers a Chrome extension for additional functionality.

Users can create content from templates and workflows designed for specific tasks like email campaigns and ad creation.

The AI Art feature allows users to generate images for blog posts and marketing campaigns.

Jasper AI's chat function provides quick responses to user queries, with options to prioritize speed or quality.

The platform is particularly useful for creating blog posts and offers a structured approach to content creation compared to more open-ended AI tools.

The reviewer recommends trying Jasper AI's 7-Day free trial to see if its workflow suits an individual's content creation needs.

Jasper AI is praised for its speed in content creation, with a focus on structured content creation rather than general AI capabilities.

The competition for AI writing tools has increased, but Jasper AI remains a strong contender in the market.

The review concludes that Jasper AI is a valuable tool for those looking to quickly and efficiently produce high-quality content.