This Is EXACTLY What I Would Sell If I Was New To Etsy in 2024... 🤫

Money With Mak
4 May 202411:00

TLDRIn this video, the host shares insights on starting an Etsy shop in 2024, emphasizing the importance of having a clear direction for your store, whether it's a general store or a niche-specific one. With Etsy's new fee structure, the platform is encouraging active sellers, which could mean less competition for new entrants. Personalization is a key trend on Etsy, as customers seek unique, personalized items that they can't easily find elsewhere. The video recommends several product ideas that are currently successful on Etsy, such as personalized candles, tote bags, and tumblers, and suggests ways to differentiate your offerings. The host also discusses the potential of bridesmaid gifts and cosmetic bags as profitable niches. The video concludes with advice on being creative, improving on existing successful listings, and leveraging text-based designs for high sales. A free Etsy setup guide is offered for viewers in the description.

Takeaways

  • 🛒 **Consider Your Store's Direction**: Decide if you want a general store with multiple product types or a niche-specific store for a focused approach.
  • 💰 **Understand Etsy's Changes**: Be aware of the new $15 one-time fee for setting up a shop on Etsy, which aims to reduce inactive sellers and competition.
  • 🔍 **Emphasize Personalization**: Etsy customers are looking for personalized items that they can't easily find on other platforms like Amazon or through Google searches.
  • 🕯️ **Personalized Candles**: Selling personalized candles is a profitable niche, with one example making $88,000 a month in revenue with simple text and font customization.
  • 👜 **Tote Bags**: Tote bags, especially personalized ones, are popular on Etsy and can be effectively marketed on Pinterest and social media.
  • 🥤 **Personalized Tumblers**: Personalized tumblers are a hot item on Etsy, with sellers offering different designs and sizes to cater to various preferences.
  • 🎁 **Bridal Party Gifts**: Items like bridesmaid gifts and totes can be lucrative, as bridal parties often order in bulk, increasing the potential for higher sales volumes.
  • 👝 **Cosmetic Bags**: Personalized cosmetic bags are another product that performs well on Etsy, with simple yet effective designs appealing to customers.
  • 📈 **Analyze Successful Listings**: Look at what makes other sellers successful and think creatively about how you can improve upon their designs to stand out.
  • 📈 **Use Tools for Research**: Utilize tools like the Everb Chrome extension for in-depth research and to spy on successful listings.
  • 📚 **Free Resources**: Take advantage of free resources like the Etsy setup guide provided in the video description to streamline your store setup process.

Q & A

  • What is the main focus of the video for someone starting an Etsy shop in 2024?

    -The main focus is to provide guidance on the direction to take when starting an Etsy shop, whether it's a general store with multiple product types or a niche-specific store, and emphasizing the importance of personalization in products.

  • What is the significance of having a clear direction for your Etsy store?

    -Having a clear direction helps in creating a more successful store by understanding the target audience and making it easier to pivot in the market. It also aids in focusing marketing efforts and product offerings.

  • What is the new fee structure for setting up an Etsy shop in 2024?

    -As of 2024, there is a one-time fee of $15 to set up a shop on Etsy, which is aimed at reducing inactive sellers and improving the platform's quality.

  • Why is personalization a key trend for products on Etsy?

    -Personalization is a key trend because Etsy shoppers are looking for unique, personalized items that they cannot easily find on other platforms like Amazon or through a Google search. This includes gifts and items for the home with custom elements.

  • What is the revenue generated by a personalized candle seller on Etsy?

    -One personalized candle seller is generating $88,000 a month in revenue, with total sales in only 4 months amounting to $832.

  • How can sellers use a Chrome extension like Everb for their Etsy business?

    -Everb can be used for extensive research, spying on competitors, and understanding market trends. It helps sellers make informed decisions about their products and strategies on Etsy.

  • What is the potential revenue from selling personalized tote bags on Etsy?

    -Personalized tote bags, especially those related to weddings like bridesmaid tote bags, can generate significant revenue, with one example bringing in $99,000 a month.

  • What are some strategies to improve the success of an Etsy listing?

    -Strategies include focusing on personalization, using high-quality mock-up photos, being creative with designs, and researching what is working well for other successful listings to find ways to improve or differentiate.

  • Why are personalized tumblers a good product to sell on Etsy?

    -Personalized tumblers do well on Etsy because they appeal to the platform's trend of personalized items. They also offer the opportunity to provide unique designs that stand out from standard offerings.

  • What is the importance of considering the mock-up and design quality when selling on Etsy?

    -High-quality mock-ups and designs are crucial as they attract customers and provide a clear vision of the personalized product. They can significantly influence a product's appeal and sales performance.

  • How can new sellers stand out in the competitive Etsy marketplace?

    -New sellers can stand out by offering unique, personalized products, being creative with designs, focusing on niche markets, and using effective marketing strategies on platforms like Pinterest and social media.

  • What is the role of the Everb Chrome extension in an Etsy seller's toolkit?

    -The Everb Chrome extension is a valuable tool for Etsy sellers as it aids in researching competitors, understanding market trends, and making data-driven decisions to improve their store's performance.

Outlines

00:00

🌟 Starting an Etsy Shop in 2024

This section introduces the video topic, guiding viewers on starting or improving an Etsy shop in 2024. The host, MAC, who has extensive experience selling on Etsy, shares insights on choosing the right store direction—either a general store or a niche-specific one. MAC emphasizes the importance of having a clear vision for your store to achieve success. The introduction also mentions a new $15 fee for setting up an Etsy shop, aimed at reducing inactive sellers, thus lowering competition. Personalization is highlighted as a key trend for 2024, appealing to customers seeking unique and customized items.

05:00

🕯️ Personalized Products: Candles & Tote Bags

MAC explores the popularity of personalized products on Etsy, using candles and tote bags as examples. The focus is on the profitability of simple designs that can be easily customized, such as adding text or photos to candles. MAC demonstrates using a Chrome extension for research, revealing that personalized candles can generate significant revenue. The section also discusses the potential of tote bags, especially for bridal parties, and highlights how sellers can stand out by creating unique and appealing designs. The importance of product analytics and keywords for enhancing listings is also covered.

10:02

☕ Success with Personalized Tumblers & Cosmetic Bags

This part of the video delves into the market for personalized tumblers and cosmetic bags. MAC shows how these items are popular on Etsy, providing examples of successful listings and emphasizing the ease of creating similar products using platforms like Printify. The section encourages sellers to draw inspiration from existing products and enhance them with unique touches to gain a competitive edge. MAC also discusses the potential of text-based designs, which are simple yet effective in attracting buyers. The video stresses the importance of creativity and strategic marketing in achieving Etsy success.

🎁 Maximizing Etsy Success with Personalization & Resources

The final section wraps up the discussion by reiterating the importance of focusing on personalized items to stand out on Etsy. MAC encourages new sellers to be innovative and continuously improve their product offerings. The video offers additional resources, including a free Etsy setup guide and links to the everb Chrome extension, which helps with product research and listing optimization. MAC invites viewers to connect on social media, ask questions, and explore the provided resources to enhance their Etsy selling experience.

Mindmap

Keywords

💡Etsy

Etsy is an e-commerce website focused on handmade or vintage items and craft supplies. It is a platform where creative individuals can open their own shops to sell their products. In the context of the video, it is the main platform discussed for starting an online store and selling various types of products, particularly those that can be personalized.

💡Personalization

Personalization refers to the process of customizing products to meet individual customer's needs or preferences. In the video, personalization is highlighted as a key trend on Etsy, with many successful products featuring custom text, names, or images that make them unique and appealing as gifts or personal items.

💡Print on Demand

Print on Demand (POD) is a business model where products are only produced when a customer orders them, reducing the need for inventory and upfront costs. The video mentions POD in relation to creating custom products, like candles and tote bags, which can be designed and sold on Etsy without the seller having to manage physical stock.

💡Digital Products

Digital products are intangible goods that are distributed electronically, such as e-books, printable files, or digital art. The video discusses digital products as one of the categories that can be sold on Etsy, emphasizing their potential for passive income and the ease of online distribution.

💡Niche Specific Store

A niche specific store is an online shop that focuses on a particular market segment or specialized product line. The video suggests that choosing to have a niche specific store can lead to more targeted marketing and a clearer direction for the business, which can contribute to its success.

💡Everb Chrome Extension

The Everb Chrome Extension is a tool used for researching and analyzing product listings on Etsy. It helps sellers understand the performance of other listings, including revenue and sales data. In the video, it is used to demonstrate how one can research and find profitable product ideas on the platform.

💡Tote Bags

Tote bags are a type of large, sturdy bag that is popular for carrying items, often used as a reusable shopping bag or for personal items. In the script, personalized tote bags are presented as a recommended product to sell on Etsy, with examples given of how they can be customized for various occasions, such as bridesmaid gifts.

💡Monthly Revenue

Monthly revenue refers to the total income generated from sales within a month. The video provides examples of different products and their monthly revenue to illustrate the potential earnings for new sellers on Etsy. It is an important metric for assessing the success and profitability of a product listing.

💡Product Analytics

Product analytics involves analyzing data related to product performance, such as sales, revenue, and customer feedback. The video mentions using product analytics to identify successful products and understand market trends on Etsy, which can inform a seller's decision on what to sell.

💡Bridal Party

A bridal party refers to the group of people who participate in a wedding ceremony, typically including the bride, groom, bridesmaids, and groomsmen. The video discusses the potential market for personalized items for bridal parties, such as bridesmaid tote bags, as a niche within the Etsy marketplace.

💡Competitive Edge

A competitive edge is an advantage that a business has over its competitors, often due to unique features, better service, or higher quality products. The video emphasizes the importance of having a competitive edge when selling on Etsy, suggesting that sellers can achieve this by offering unique, personalized products that stand out from the competition.

Highlights

Starting an Etsy shop in 2024 involves choosing between a general store and a niche-specific store.

Etsy now requires a one-time $15 fee to set up a shop, which aims to reduce inactive sellers.

Personalization is a key trend on Etsy, with customers seeking unique, personalized items.

Selling personalized candles can generate significant revenue, with one example making $88,000 a month.

Personalized tote bags are popular on Etsy, especially for bridal parties and can be effectively marketed on social media.

Product analytics on Etsy can reveal valuable insights into what items are selling well and their revenue.

Print on demand services like Printify offer various options for creating personalized tumblers.

Personalized cosmetic bags are another product that performs well on Etsy, with simple designs appealing to customers.

Bridesmaid gifts are a niche market within Etsy that can be highly profitable with personalized items.

Using tools like the Everb Chrome extension can aid in researching and spying on successful listings.

The importance of incorporating keywords and creative mock-ups in listing designs to stand out.

Text-based designs, primarily using words, can be highly profitable as demonstrated by a sweatshirt that made $100K profit in 6 months.

Etsy is pushing for more personalized items, which presents an opportunity for new sellers to stand out.

A free Etsy setup store guide is available, providing step-by-step instructions for new sellers.

Creative thinking and improving upon existing successful listings can give new sellers a competitive edge.

The significance of listing age and how it can impact a product's visibility and sales on Etsy.

The potential for higher sales volume with personalized items through group orders, like those for bridal parties.

The importance of offering unique and sophisticated designs to appeal to Etsy's customer base.