📊 📈 Methodology 🔬 🧪-strategic analysis tool

Example

Using SWOT analysis to evaluate a company's strategic position in the marketplace.

Scenario

A startup is looking to enter a competitive market and uses the SWOT analysis to identify strengths (innovative technology), weaknesses (limited financial resources), opportunities (emerging market trends), and threats (established competitors). This helps in formulating a robust entry strategy.

Example

Applying TRIZ principles to overcome technical contradictions and foster inventive solutions.

Scenario

An automotive company confronts a design challenge where increasing the strength of a vehicle's roof structure appears to compromise its lightweight objective. Using TRIZ, the company explores inventive principles such as 'segmentation' or 'prior counteraction' to devise a solution that enhances strength without significantly adding weight.

Example

Conducting a PESTEL analysis to understand external influences on business operations.

Scenario

A multinational considering expansion into Africa uses PESTEL to assess Political (stability, regulations), Economic (currency risks, economic growth forecasts), Social (cultural norms, consumer behaviors), Technological (local tech infrastructure), Environmental (climate risks), and Legal (compliance requirements) factors, thus shaping its market entry strategy.

Example

Utilizing the BCG Matrix to categorize business units based on market growth and market share.

Scenario

A conglomerate uses the BCG Matrix to classify its business units as Stars, Cash Cows, Question Marks, or Dogs. This analysis helps in strategic resource allocation, prioritizing investment in 'Stars' and considering divestment from 'Dogs'.