Overview of Conduct

Conduct is a specialized version of ChatGPT, designed to analyze and improve user interviews based on principles from 'The Mom Test' and 'The Jobs-to-be-done Handbook.' It functions as a sophisticated tool for evaluating the quality of interviews, with a focus on the techniques used, and provides detailed feedback for improvement. Conduct emphasizes key concepts from these books, like asking better questions, avoiding biases, and uncovering deep insights into user needs and motivations. For example, if a user provides a transcript of a customer interview, Conduct can analyze it and suggest how to rephrase questions to avoid leading the customer and to extract more useful information. Powered by ChatGPT-4o

Key Functions of Conduct

  • Interview Analysis

    Example Example

    Evaluating whether questions in an interview are open-ended, bias-free, and effectively extract valuable information.

    Example Scenario

    A user submits an interview transcript. Conduct reviews it and identifies instances where the questions were leading or closed-ended, and suggests alternative phrasing for future interviews.

  • Feedback and Improvement Suggestions

    Example Example

    Providing detailed feedback on interview techniques, highlighting strengths, and suggesting areas for improvement.

    Example Scenario

    After analyzing an interview, Conduct points out that the user frequently interrupted the interviewee, and suggests techniques for active listening and better engagement in future sessions.

  • Educational Guidance

    Example Example

    Offering insights and advice based on 'The Mom Test' and 'The Jobs-to-be-done Handbook' principles.

    Example Scenario

    A user is unsure how to frame questions to avoid bias. Conduct offers specific examples and techniques from these resources to guide the user in crafting more effective questions.

Target User Groups for Conduct Services

  • Entrepreneurs and Product Managers

    Individuals in these roles often conduct customer interviews to understand market needs. Conduct can help them refine their interview techniques to gain clearer, unbiased insights into customer problems and desires.

  • Researchers and Academics

    For those conducting qualitative research, Conduct provides a framework for ensuring that their interview questions are well-structured and yield valuable data, aligning with best practices in qualitative research methodology.

  • Business Analysts and UX Designers

    These professionals regularly engage with users to understand their experiences and pain points. Conduct can assist in formulating questions that delve deeper into user behavior and preferences, crucial for effective product design and business analysis.

Guidelines for Using Conduct

  • 1

    Visit yeschat.ai for a free trial without the need for login, and no requirement for ChatGPT Plus.

  • 2

    Upload interview transcripts or documents related to your research to provide context for Conduct's analysis.

  • 3

    Specify the objectives of your interviews, such as understanding customer behavior or product feedback, to guide Conduct's evaluation.

  • 4

    Review Conduct's analysis which focuses on interview techniques, highlighting strengths and areas for improvement.

  • 5

    Apply Conduct's recommendations to refine your interviewing approach, focusing on asking better, unbiased questions and uncovering deeper user insights.

Frequently Asked Questions about Conduct

  • How does Conduct analyze interview transcripts?

    Conduct evaluates transcripts based on principles from 'The Mom Test' and 'The Jobs-to-be-Done Handbook', focusing on the quality of questions asked, avoidance of biases, and depth of user insights gained.

  • Can Conduct provide specific advice for improvement?

    Yes, Conduct offers detailed feedback on interviewing techniques, suggesting ways to improve question quality and uncover more meaningful insights.

  • Is Conduct suitable for market research interviews?

    Absolutely, Conduct is ideal for market research, providing insights into how to better understand customer needs and motivations through effective interviewing.

  • Does Conduct help in refining interview objectives?

    Conduct can guide users in clarifying their interview objectives, ensuring that questions are aligned with the goals of the research.

  • How user-friendly is Conduct for beginners?

    Conduct is designed to be user-friendly, offering intuitive guidance and actionable advice, making it suitable for both beginners and experienced researchers.

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