Use AI to create EPIC Promo Videos in Minutes with ChatGPT and InVideo
TLDRDiscover how to effortlessly create compelling promo videos with the aid of AI technology. This guide outlines a five-step process using Chat GPT and InVideo, which simplifies the video creation for both beginners and experienced marketers. Start by defining your target audience and the unique selling points of your product. Then, use Chat GPT to generate a script tailored to your needs, making adjustments as necessary. With InVideo, select from thousands of templates, customize text, media, and music to fit your brand, and add a personal touch with a voiceover. The platform's intuitive editor and 24/7 support make it easy to fine-tune and export your video, ready for sharing across various social media platforms. This method ensures you can produce high-quality, engaging content in minutes, maximizing your reach and lead generation potential.
Takeaways
- 🚀 **AI in Video Creation**: Brands use promo videos to generate views and leads. AI now enables quick creation of these videos without extensive learning curves.
- 🎯 **Concept Development**: Start by defining your target audience, their problems, and the benefits your product offers. For this tutorial, a soda brand targets health-conscious consumers with a healthier soda alternative.
- 📝 **Scripting with AI**: Utilize ChatGPT to create a script by providing prompts that include video type, product, target audience, video length, tonality, and desired output details.
- 📈 **Competitive Analysis**: Look at competitors' campaigns for ideas. The script should be detailed, with elements like an intro slogan and a call to action (CTA).
- 🔧 **Refining the Script**: Adjust the initial script as needed. It may take one or two iterations to get the desired script, which can then be copied into a word document for minor tweaks.
- 🎥 **Template Selection**: InVideo offers over 5000 templates. Use search functions and filters to find one that suits your needs, then customize it with your own text, media, and music.
- 🖼️ **Customizing Media**: Replace placeholder text and media with your own content. InVideo's editor allows for easy editing and adjustment of text size, position, and formatting.
- 🎵 **Music and Audio**: Choose music that fits the video's pace and mood. Adjust the music volume to ensure the voiceover is audible and edit the voiceover as needed for clarity and impact.
- 🎞️ **Scene Timing**: Sync the scenes' duration with the voiceover timing. Trim and adjust clips on the timeline to match the voiceover and create a seamless viewing experience.
- 🏷️ **Logo and Branding**: Replace the placeholder logo with your brand's logo to maintain consistency and strengthen brand identity.
- 📹 **Voiceover Addition**: Record a voiceover to give your video personality. InVideo's platform allows for easy voiceover recording and editing.
- 📊 **Exporting and Repurposing**: Once satisfied with the video, export it in the recommended format. InVideo also allows for automatic resizing of videos for different social media platforms and aspect ratios.
Q & A
What is the primary purpose of promo videos for businesses?
-The primary purpose of promo videos for businesses is to generate thousands of views and attract hundreds of leads by showcasing their products or services effectively.
How does artificial intelligence simplify the process of creating promo videos?
-Artificial intelligence simplifies the process by enabling the creation of high-converting promo videos in minutes without the need to spend hours learning scriptwriting or video editing.
What are the three key questions to consider when developing a concept for a promo video?
-The three key questions are: who is your target customer or audience, what problem are you helping them solve, and what benefits about your product or service do you want to highlight.
How can studying competitors' campaigns help in creating a promo video?
-Studying competitors' campaigns can provide insights into the kind of campaigns that have worked for them, which can be useful in developing effective concepts for your own promo video.
What is the recommended approach to writing a prompt for ChatGPT when creating a script?
-The recommended approach includes specifying the type of video, the product or service, the target consumer, the video length, the desired tonality, and any additional details like an intro slogan or a call to action.
How can one refine the initial script provided by ChatGPT?
-One can refine the initial script by giving additional prompts to ChatGPT, such as requesting to fix issues like wordiness, dialogues requiring filming, or excessive length.
What is the process of replacing placeholder text and media in InVideo?
-The process involves copying text from the script and pasting it into corresponding scenes, replacing media with your own pictures or videos, and adjusting text and media to fit the desired format and message.
Why is it recommended to record a voiceover personally rather than using an automated one?
-Recording a voiceover personally prevents any copyright strikes in the future and adds a unique touch to the video, making it stand out more effectively.
How can the default music track in a template be replaced or adjusted in InVideo?
-The default music track can be replaced by searching for new music tracks based on mood or genre, selecting the preferred track, and adding it to the timeline. The volume can also be adjusted to ensure the voiceover is audible.
What is the final step in creating a promo video with InVideo?
-The final step is exporting the video, which can be done by clicking on the export button at the top right corner of the screen. The video can be further repurposed for multiple platforms or aspect ratios using the auto resize feature.
Outlines
🚀 Introduction to AI-Powered Promo Video Creation
This paragraph introduces the concept of using AI technology to create promotional videos for businesses. It emphasizes the benefits of using AI, such as saving time and not requiring extensive video production knowledge. The paragraph outlines a five-step process to create a promo video, starting with conceptualization. The focus is on creating a promo video for a soda brand targeting health-conscious consumers, highlighting the product's benefits like being sugar-free, using natural ingredients, and supporting gut health. The paragraph also suggests researching competitors for inspiration.
📝 Crafting the Script with ChatGPT
The second paragraph delves into the process of writing a script for the promo video using ChatGPT. It explains the importance of crafting effective AI prompts that include key elements such as video type, product or service details, target audience, desired video length, tonality, and additional specifications like an intro slogan or a call-to-action (CTA). The paragraph provides an example of how to structure the prompt for the soda brand's commercial and discusses the importance of iterating the script to achieve the desired outcome. It also touches on how to refine the script further by making adjustments based on the video's requirements.
🎥 Customizing and Editing the Video with InVideo
This paragraph focuses on the steps to customize and edit the promo video using InVideo's platform. It guides through selecting a template, replacing placeholder text and media with the brand's own content, and adjusting the video's aspect ratio and music. The paragraph emphasizes the importance of text in capturing the viewer's attention and provides tips on using the platform's editing tools. It also discusses the process of adding a voiceover to enhance the video's personality and the steps to adjust the music volume and timing to sync with the voiceover. Finally, it covers the export process and offers additional support and resources for further video creation.
📣 Maximizing Reach with Social Media Optimization
The final paragraph highlights the importance of optimizing the promo video for various social media platforms to reach a wider audience. It explains how to use InVideo's 'auto resize for social media' feature to automatically adjust the video's aspect ratio for different platforms. The paragraph encourages creators to explore additional AI tools and resources for video production and promises more tutorials on leveraging AI in content creation, emphasizing the efficiency and impact of AI in creating standout promotional videos.
Mindmap
Keywords
💡Promo Videos
💡Artificial Intelligence (AI)
💡ChatGPT
💡InVideo
💡Target Audience
💡Script
💡Templates
💡Voiceover
💡Branding
💡Social Media Optimization
Highlights
Brands are using promo videos to generate thousands of views and leads for their business.
Artificial intelligence enables the creation of high converting promo videos in minutes.
ChatGPT and InVideo can assist in creating promo videos without extensive learning curves.
The first step in video creation is locking the concept for the promo video.
Clarity on the target customer, the problem solved, and the product benefits is crucial for an effective concept.
Checking out competitors can provide insights into successful campaigns.
ChatGPT can quickly generate a script based on the prompts given by the user.
Key elements like video type, product, target consumer, length, tonality, and additional details should be included in the script prompt.
InVideo offers a library of over 5000 templates to create videos.
The InVideo editor is intuitive, allowing for easy customization of templates.
Replacing placeholder text and media with your own is essential for personalizing the video.
Adding a voiceover can give the video personality and help it stand out.
The music track can be changed based on the mood or genre desired for the video.
Adjusting the volume of the music track and editing the voiceover is necessary for audio-visual balance.
InVideo provides 24/7 support for assistance during the video creation process.
The video can be repurposed for multiple platforms or aspect ratios to reach a wider audience.
Creating a standout promo video is achievable in minutes with the right tools and process.
